Body Image Of Young Women In The Fashion Industry

There are beauty standards all over the world, but America has one of the most highest and unreachable standard of the all. In the article “Whose Body is This,” the author Katherine Haines reflects the issue on how narrow-minded society, magazine and the rest of media is depicting the perfect body. The ideal body in America is established as skinny, tall, perfect skin, tight body are characteristics that destroyed majority of woman’s self esteem (172). As girls get older and into their teen years, they have been brainwashed to need to look like the unrealistic, and photoshopped models in magazines and advertisements. Girls don’t feel comfortable to be in their own skin, because they were not taught to love themselves for who they are right in the beginning.

The fashion industry is a major object of body image issues, as they believe clothes look better on more than average height and svelte women. Established on a survey partaken by 13 to 17-year-old in the United States, 90% felt intimidated by trends and media to be sleek, with more than 60% routinely evaluated themselves to supermodels, whilst 46% will endeavor to

Women’s Body Image (www.wellesley.edu/Health/BodyImage) helped demonstrates the young influence of magazines. Those days when girls strive to be something they weren’t, were probably the most crucial days in body imaging. They succumbed into the pressure of looking how everyone else wants them to look. Such teeny bopper magazines sell to many young girls the idea of beauty. Teen Magazine is the princess of that royal court. In every young woman, or man’s mind, there is this longing to be desired. To be desired, you must be attractive. To be attractive, you have to look like that girl on page seventy-one in the latest Teen Magazine (Women’s Body Image).

The fashion industry plays a huge role in portraying bad images of ideal beauty, which in turn affects today’s society perception of their own body image. Not only are women affected by what is seen and heard about how the perfect body should appear, children of young ages are now feeling insecure and obsessed with their bodies before they reach teenage years. This ‘ideal image’ the fashion industry continues to enforce only focuses on very thin models who seem to be in shape and are very healthy. Furthermore, many people think of the influence from the fashion industry as being human representations (models). Because of the rising problem with the image of beauty within the fashion industry, it is shown that even mannequins and non-human representations (mannequins, dolls, photoshopping) of bodies play a significant role in women’s body image; which causes problems to the individual. (Anshutz & Engels, 2010). Body image and self-satisfaction, eating disorders and non-human representations all can cause harm to the individual, if prolonged.

Beauty lies in the eyes of the beholder. At least, that’s what is taught to believe at an early age. Elline Lipkin, however, holds fast to the understanding that as true as that saying may be, there are outside forces that are intent on readjusting our vision to “true beauty”: the kind that can be bought off the shelves. In her article, “Girls’ Bodies, Girls’ Selves: Body Image, Identity, and Sexuality”, Lipkin employs several different external resources to help demonstrate her belief that young girls’ (“Before they even abandon their teddy bears…“ (Para 2)) definition of their own appearance is polluted and distorted by the vastly massive world that is the American media. Besides pulling from other articles and fact sheets, she also effectively utilizes a clearly logical train of thought, an operative tone, and countless examples of emotional appeal.

The Fashion Industry is affecting our body image in a huge way. They are the number one contributing factor in how we perceive ourselves and what is normal, especially in young girls. The following research shows some of the negative effects of the Fashion Industry. First, the negative effects of the media on body image and how it give countless an unrealistic views of what is normal. Second, how the Advertising and Magazines can affect our self-image in a negative way by using extremely thin models to promote sales. Eating Disorders will be looked at lastly, to reveal the high number of women and young girls suffering from anorexia and bulimia and how much responsibility falls on the Fashion Industry. The conclusion will end with the review of key factors and how the fashion industry has affected the self-esteem and body image of our society.

Under society’s norms for decades, young women have been put under the pressure and anticipation to have perfect bodies. That is, thin and curved, beautified by applying pounds of the makeup to their face but not appear ridiculously overdone. Who’s responsible for these standards imposed on young women? When a young girl picks up the model along the cover of Vogue being called flawless, it’s easy for her to then aspire to be a real-life imitation of the photocopy. These companies produce magazine covers shown with girls’ images daily. As if keeping the perfect body wasn’t hard enough our culture also forces girls into the forever expanding world of composition, however, body image is a pressing issue for young women. Advertisements and posters of skinny female models are all over. Young girls not only could be better but need to be more upright and feel driven to throw the perfect figure. Moreover, girls are evaluated and oppressed by their physical appearances. With supplements and apparel designed to enhance a facial expression; social media, magazines, and marketing campaigns and advertisements add to the burden of perfection. The fashion industry is a prime object of body image issues, as they believe clothes look better on tall and svelte women. Established on a survey participated by 13 to 17-year-old in the U.S., 90% “felt pressured by fashion and media industries to be skinny”, with more than 60% routinely compares themselves to models, while 46%

When Victoria’s Secret is allowed to have models prance around on screen but Lane Bryant Ads (lingerie for plus size women) is banned then there’s a problem. The media is portraying these models who are thin to the point where it is unhealthy. And the media is feeding society lies. A perfect example is of Gerran Tyler. Tyler was a 12 year old supermodel. She walks the run way for clients like Marc Jacobs, Calvin Klein, and Betsey Johnson. She’s tall, thin, the perfect model because she hasn’t hit puberty yet. She walked during New York Fashion Week and posed for these designer brands advertisements. This body type is unachievable for almost all adult women (Roberts). Somebody in their twenties or thirties doesn’t have the ability to look like a twelve year old girl, but this is how these designers are telling us to look. Tyler had an amazing career and high expectations but the fame didn’t last long. As she got older and hit puberty she began to develop boobs, hips, and curves. She began getting less and less bookings. Her supermodel career was virtually over. “Eighty percent of 10-year-old American girls say they have been on a diet” and the, “Number one magic wish for young girls 11-17 is to be thinner” (Missrepresentation). This self-esteem problem with young girls is a result of these unobtainable ideas of beauty. Jennifer Siebel, creator of the documentary Missrepresentation, says

Youthful kids today are so stressed over what they look like and how they dress. Today 42% of young ladies in grades 1-3 need to be more slender, 51% of 9-10 year old young ladies feel better about themselves when they are eating less, 53% of 13 year old young ladies are despondent with their bodies and when they are 17, 78% of them will be. For what reason do you imagine that these young ladies feel along these lines? Promotions of ladies being 'flawless' impact pre-adulthood. When they are 17, these young ladies have seen 250,000 TV ads revealing to them they ought to be an enhancing object, sex question, or a size they can never accomplish. In this promotion it demonstrates how photoshopped this female model is. In the best picture she has

The model’s face, hair, body shape, dress, and just their overall physical appearance can cause the viewer to have a positive opinion about the model in just a short amount of seconds of just viewing the image. When teens view a model on TV, or in a magazine all they think about is looking “like a supermodel: perfectly thin, tall, sculpted, and commanding,” which is “our cultural epitome of feminine success” (Zimmerman p 2). With this, american society plays a role in determining whether it is acceptable for a woman to look “thicker”, or better yet to look like a beautiful more common woman that is “thin”. We tend to follow what other people want to see rather than listen to our own self which is why models and advertisements have taken control over the minds of many teen girls. In “The Skinny on Models,” the writer brought to the attention that a Brazilian fashion model named Ana Caroline, who showed creations of a famous designer, Giorgio Armani, dies due to the eating disorders, she had because of the ultra thin body images the fashion industry was promoting, bringing the attention of banning skinny models (“The Skinny on Models”). Furthermore, many models portray to be “the perfect” girl, which in many cases leads for teen girls to be turned into someone they wish to be because of the view that models have given to the world. For example, fashion runways and contests have given us a perspective of what many people look for because the such model has won the “Ms. Universe” title. With the idea of body image, insecurities start to develop in the mind of a teen girls, creating low-self esteem. Teenagers are in a stage of life where all they care about is acceptence towards a group of people and media creates and ideal image of what one should look like. Model’s weaken a girl’s self esteem by

On the contrary, they are encouraged by the “drop two-sizes” and the “7-day detox plan” headlines on the fashion magazines that intrude every grocery store check-out lane. We no longer think it is unorthodox that in 2012 alone, teenagers underwent over 236,000 cosmetic surgeries (American Society of Plastic Surgeons). Instead, teenage girls who wear brassieres size 30A or do not have protruding cheekbones are seen as defective beings, and if they do not spend their first paycheck—or their parents’ savings— attempting to replicate the so-called-perfect-image, will remain physically—and socially—inferior to the women the media considers beautiful.

Over the years a debate over who is to blame over the decline in how girls perceive themselves has arisen. With Photoshop being the societal norm concerning the media, it has become difficult for many to understand where the line between real and near impossible standards lies. Youths see an image edited to “perfection” and strive to reach the standards that they imagine due to the images displayed on magazines, television and social media. From Disney to magazines like Vogue the mass media bombards audiences with fake beauty that they, as normal people, will never be able to achieve. The mass media is responsible for causing the rise in the number of people with a poor body image, eating disorders, and cosmetic surgeries.

Body image has grown to be a very large issue in our society. “This is due to social media growing and the ability to use technology” (Schuten). Women today experience many different pressures and expectations from society. One of the major expectations of young girls is to have the perfect body image. Society is causing girls to worry about their outside appearance instead of focusing on their daily roles in life. For many years’ girls, have been put under the pressure of looking a certain way. The pressure that young girls experience begins in their teenage years. They will do anything from stuffing their shirts, buying special bras just to fit in and to have

We are constantly surrounded by images of the “perfect” woman. She is tall, thin and beautiful. She rarely looks older than 25, has a flawless body, and her hair and clothes are always perfect. She is not human. She is often shown in pieces – a stomach, a pair of legs, a beautifully made up eye or mouth. Our culture judges women, and women judge themselves, against this standard. It is forgotten that “beauty pornography”, as Wolf says, focuses on underweight models that are usually 15 to 20 years old. Flaws, wrinkles and other problems are airbrushed out of the picture.

With the media being a very popular way of communication and self expression in today’s culture, it influences the way of younger generations to be more involved in today’s technology, and to allow them to influence the world by the press of a button. But one of the topics that is very controversial is that in today’s society is the high expectations of what they think a girl has to look like, from girls not having stretch marks or scars, to magazines and photographers using photoshop to convince readers that the model looks like that. With all of these being factors that there is pressure is high for many girls around the world, this has to resolved.