Women in Sports and Sports Broadcasting Essay

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Women in Sports and Sports Broadcasting Before I conducted this media analysis about women in sports and sport broadcasting, I hypothesized the obvious - that more male sports would be in the media, and that there would be more male sports broadcasters as well. Through my observations I did find that the sports arena and sports broadcasting sphere are male dominated. However, I also found that although there are not many stories about women, there has been a steady progression and magazines like Sports Illustrated are becoming bold enough to highlight women athletes in a magazine that is targeted towards a male audience. Although women still have a long way to go, they are making some headway into the male-dominated sports arena.…show more content…
The only empowering story I found was a feature about the Notre Dame vs. UCLA women?s soccer match?and this only contained a picture and a brief summary of the game. Most print media sports stories are written by men?even the articles that are about women. This shows that males dominate the journalism field in general. It is funny that men can be experts on women and women in sport. This might also show that men are interested in women?s sport, realizing that the women?s sport movement is an important movement and should be given some credit. On all four of the news broadcasts I watched, men dominated the broadcasting. With the exception of the Merril Lynch Celebrity Ski Classic Cup, which had two male broadcasters and two female reporters, the broadcasts were either male dominated (with one woman reporter) or only contained men. I found that sports such as skiing or running exhibit more gender equality than male dominated sports like football, baseball or basketball. Women have come a long way, and are actually beginning to find a more significant place in sports media. Men are starting to take women more seriously?both on the field and in the news station. I was ecstatic to read a SI letter to the editor, written by a man that read, ??Maybe we should show a little respect for the women?s accomplishment? (SI, November 2004)?it gave me hope. Through this analysis, I gained a stronger appreciation for sports media, and became more optimistic about women

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