Woolworths Ltd Strategic Analysis

2961 WordsApr 21, 201312 Pages
Contents Introduction------------------------------------------------------------------------------------------------------2 Part A: Woolworths Ltd Strategic Analysis---------------------------------------------------------------2 SWOT analysis for Woolworths Ltd------------------------------------------------------------------------3 Key Capability Analysis---------------------------------------------------------------------------------------4 Major stakeholder analysis for Woolworths Ltd---------------------------------------------------------5 Assessment of Business Level Strategy---------------------------------------------------------------------6 PART B: Woolworths Ltd Strategic…show more content…
| * Rivalry with Coles and online shopping. Consumers who prefer to Coles and online shopping increase significantly due to lower prices, greater product range and the strong Australian dollar. * Increasing household saving rate. Australian households have been saving a larger proportion of their disposable income than the previous years, which stay around 10 percent (RBA 2012). * Natural disaster. The natural disaster such as flood, earthquake and hurricane lead to financial, environmental and human losses. For instance, Queensland Flooding is Australia’s Worst Natural Disaster in 2011, which lead to Australia supermarket loss $17.1 million (Woolworths 2011). * High Costs of Doing Business in Australia. The high cost of doing business in Australia has placed enormous pressure on retailers including increasing labour costs and import duty costs as well as collecting carbon tax. | Table 2: Key capability analysis for Woolworths Ltd Key capability | Resources this capability utilises | Core competency assessment | The ability to serve a wide range of customers at a relatively low cost with high quality guarantees and improved efficiency | * Organizational: a variety of reporting policies and procedures to improve the efficiency along the supply chain and control quality *

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