Xerox - Book in Time Essay example

authors are taking up a huge portion of the market and therefore more beneficial for

In contrast to Borders Group, Barnes & Noble which is a leading bookstore in the US recorded an 11% increase in their share value in the past year with the introduction of their e-book reader “Nook”. It is clear that Barnes & Noble were not “Myopic” in their approach and were able to retain and even grow their customers as well as profits by embracing a new product.

The bookstore chain has been decreasing in profit in the US over the past 20 years. Most of the books retailers are shutting down their operations and only a few are still operating in the country. Barnes and Noble has become the largest bookseller in the book retailers industry. The firm has integrated its business philosophy into web presence though eBook marketplace. This business strategy assisted the firm to be able to reach a large scale customers and remain as a strongest competitor in the book retailing market.

While value is a competitive advantage for Barnes and Noble’s retention of market share, their prices are not low enough to impose a low cost strategy.

Inventory is the biggest investment of the business and the performance of the inventory can determine whether the store succeeds or fails. We have chosen a different supply strategy as a method to save on cost. This method will require our publishers to ship books directly to the store which will save on our shipping expenses.

As demand for technology increases, many companies have begun to transfer every day items and tasks to an electronic version of the same program. A specific type of product that has been altered to be more compatible with growing technological demand is books. Before technology was popular, books were available as paperback and hardback copies only. However, as consumer demand for technology increases, tablets are becoming an asset to a person’s work materials. To accommodate for this shift in consumer wants, eBooks are created; these make up for the technological improvement and produce a cheaper alternative to actual books. The possibility of an eBook monopoly is steadily increasing and is already high

Barnes and Noble Incorporated is currently the largest book and media-content retailer in the United States. Founded in 1873 in Wheaton, Illinois by Charles Montgomery Barnes, who had started it as a family business, it has since evolved into the biggest book marketplace of our time. Although Barnes and Noble has had a long-run of success, it is currently near the edge of bankruptcy. It’s lack of sales and the shift of interest in reading physical books has forced most book retailers to “close-up shop”, with Barnes and Noble being next on the list. Therefore, Barnes and Noble is not worth investing in, because of its loss

2-B&N and the book publishers are changing their business models to deal with the Internet and e-book technology by B&N developing its own e-readable devised called Nook. In order to meet demand and supply, they started to be actively in control of its supply chain by developing,

The book market is in fact growing ‘with the exception of weak fortnights in both March and April, sales figures for the overall book market have shown sustained growth in 2005. ...

Better World Books (BWB) was founded in 2002 as a B corporation, meaning it targets successful performance in three fundamental areas: financial, social, and environmental endeavors. BWB has grown successfully since its creation as a small, socially motivated firm to one of the larger, more successful corporations of its kind. Despite the impressive and inspiring performance and growth through creative expansions, BWB acknowledges the changing conditions of the used book marketplace and is pleased to outline a brief review of current strategy and recommendations for supporting operations moving forward.

Government has introduced some policies to protect the publishing industry. According to National Book Policy which adopted in 1985, it proposed that the book industry should be recognized as an essential industry and, therefore, support must be given for its development. Moreover, the Government policy towards local printing and publishing industry was meant to give ‘protection’ to the industry.

Barnes & Noble are taking different tacks with regard to agreements with authors agents, and publishers. Amazon is pulling content off the market and padlocking it to their Kindle. In response, Barnes & Noble is refusing to stock Amazon published titles in its brick-and-mortar stores. Barnes & Nobles' investment in the well-received, well-reviewed Nook appears to have been a solid business decision, the ripples of which will continue to be felt for some time. In fact, the Nook is the proverbial finger in the dike as the waters of Amazon continue to threaten the very infrastructure of the publishing business by eroding the relationship between publishers and bricks-and-mortar stores.

Xerox hopes to avoid mistakes of the past by having “a system to prevent technology from leaking out of the company”, according to Robert V. Adams, president of XTV. They have a $30 million dollar fund to support this intrapreneurial activity. It has supported a dozen start-ups thus far, only two having failed. These are extremely promising numbers, with 83% of ventures coming to fruition.

The seller of digital textbooks will also be saving money over producing hard copies. 32% of the cost allocated to paper, printing and editorial can be completely eliminated along with 22.4% of costs related to bookstore operations and personnel. Bookstores as we know them could become obsolete or transformed into stores that sell tablets, e-readers and software packages on campus. Publishers or sellers will now be able to tap into a more global market with electronic textbooks as the information can be translated into many languages quickly.

The second option involves entering the book production business. But, its potential is unlimited. Here we are dealing with huge market consisting significant figures of 50,000 new titles and 1,500,000 repeat titles a year. Moreover, the market for on demand and short run books is extended beyond the life cycle of normal book. This makes market interesting in terms of extent it can expand to.