Xerox: Business Analysis Essay

An eye-catching print advertisement is one that is unrealistic. How compelling and attractive is the advertisement print, and will it attract a wide audience?

Much has changed over the last 50-60 years, including the way products are advertised. Techniques that are effective now differ dramatically from techniques used in the 1950’s. These differences are advertisers attempt at staying relevant to the audience they are promoting to.

An analysis of Cabral’s Life and Death Among the Xerox People: Progression of Technology and Mechanized Life

The Frank v. Xerox case involves events that date back to the early 1980s. Xerox is a large corporation that produces commercial multifunction printers and printing supplies. This court case is a combination of incidents that Xerox employees sued Xerox about. The reasons for suing range from discrimination because of race or gender, and hostile work environments. It is important that when employees start to feel mistreated or notice something has changed, they take the correct actions to resolve their dispute.

Koala Tech, Ltd., produces office equipment for small businesses and home offices. Some months ago they started selling PFS 1000’s, which are a multi-function color printer, color scanner, color copier, and fax machine all in one. The PFS 1000’s originally received praise on its functionality, price, and innovative design. These accolades combined with Koala Tech’s reputation quickly led to a high demand for PFS 1000’s, which also created a backlog (Meredith & Shafer, 2013). Nevertheless, Koala Tech’s plant has been unable to meet this demand. So, Koala Tech’s president, Nancy Samuelson, is concerned about the backlog and has applied pressure on the plant manager to increase production. Conversely, the president has suddenly shifted gears since

Kodak is making history. In 2010, we made real progress toward becoming a profitable, sustainable digital company. We enjoyed a record level of digital earnings from operations and produced promising results from the four engines of our digital growth strategy – Consumer Inkjet, Commercial Inkjet, Packaging, and Workflow Software & Services. As a group, revenue from these product lines increased 18% last year. Our strategy is working. We are using our competitive advantage at the intersection of digital imaging and materials science to pursue large markets in need of transformation, such as commercial printing. We are gaining market share and building growth businesses with exciting potential. During 2010, we achieved a number of milestones: • Sales of printers and ink collectively in or Consumer Inkjet business grew by 35% • We surpassed our unit placement goals for commercial digital inkjet presses, and we shipped our first PROSPER Presses, which feature continuous inkjet technology

The PC group within HP PPS has been refocused around customer needs. The PC group changed its product line which had a stronger focus on product design. New business models have been the focus of the print group. Business models such as Ink Advantage, is a program designed to target price-sensitive customers in emerging markets. Ink in the Office is an initiative of the print group that targets business customers. The group has expanded differentiated services and solutions by leveraging HP's portfolio of hardware and software, including combining multifunction printers with Autonomy management solutions to develop cloud-based document management services (HP,

When Kodak began making changes to its organizational architecture in 1984, its current architecture did not fit the business environment for the industry. The largest factor that motivated Kodak to make this change was increased competition and decreased market share. Until the early 1980’s, Kodak owned the film production market with very little competition. This suddenly changed when Fuji Corporation and many other generic store brands began producing high quality film as well (Brickley, 2009, p. 358). Another factor in this change was technology advancements. As technology rapidly expanded in the 1980’s, other

Kodak currently has no position within the ink market. The ink business is a $45 billion a year sector that could regenerate Kodak’s position in the printing sector. The market for ink is dominated by HP, followed by Epson, Canon, and Lexmark. Entering a complete new market may be beneficial in its current position. According to Kodak, the greatest obstacle to printing at home is the cost of ink and supplies. Kodak can develop a cost efficient solution that will be more appealing to consumers. With the launch of this product, Kodak must focus on several sectors of business: marketing, pricing, distribution, and production. Onesource (2011).

Xerox hopes to avoid mistakes of the past by having “a system to prevent technology from leaking out of the company”, according to Robert V. Adams, president of XTV. They have a $30 million dollar fund to support this intrapreneurial activity. It has supported a dozen start-ups thus far, only two having failed. These are extremely promising numbers, with 83% of ventures coming to fruition.

We live in a world where, because of the Internet and the Web, we can communicate with someone in Africa or Asia as easily as we can communicate with someone in the office next door. A company like Xerox represents businesses all over the world, and the diversity of its employees is a big plus. Acknowledging our differences and

The company I decided to do my course project on was Fed-Ex. This corporation was incorporated on October 2, 1997. Fed-Ex provides many services such as, FedEx Express, FedEx Ground, FedEx Freight and FedEx services. FedEx Express offers a certain time of delivery within one-three business days. However, FedEx ground focuses on residential and business deliveries with packages weighing up to 150 pounds. Furthermore, FedEx Freight provides service to virtually all United States ZIP Codes (including Alaska and Hawaii). And finally, FedEx Services provides other companies with many sales, markets, informational technology and customer service. FedEx has ben providing their employees with many benefits until the economy went into recession.

At your request, I have compiled information on Eastman Kodak Co., so that you may come to an investment decision. The report will consider the company’s background (including Kodak’s areas of production), a past obstacle Kodak has had to face and overcome, and a financial snapshot of Kodak over the past five years.

Financial Research – The Xerox Abstract On April 8th, 2002, the Xerox Corporation ("Xerox") announced its willingness to accept the U.S. Securities and Exchange Commission (SEC) to reach a settlement with the conditions. Thereafter, its financial fraud became surfaced. On June 28th, Xerox Corporation in accordance with the requirements of the settlement, submitted the unaudited 1997-2000 restated annual financial statements to the SEC, and recognized fraud interest income of $6.4 billion, pre-tax profit of $1.4 billion (SEC thought that should be $1.5 billion) during this period, which sparked

Major advantage with this option is the fact that Xerox operates in the market it fully knows, dominates and controls. As a market leader, having gained clear edge over main competitor IBM, Xerox can consolidate its position with the introduction of innovative new product "Book-In-Time solution" that could significantly reduce the publishing costs.