Zappos.com: Developing Supply Chain to Deliver WOW Strategic Management of Operations Prof. Saibal Ray By: Jaycie Zhang Xinqi Wang Arturo Cabezudo Maria Campos Juan Carlos Neira Executive Summary Zappos.com is a privately held online retailer with an extensive product category mainly including apparel, footwear, handbags, and watches. Headquartered in Nevada, it primarily operates in the US with about 1,300 employees and revenues mounting to $635M in 2008. Thanks to its strength in
large sections of the population. It has changed the way we conduct business. It has impacted the way consumers make their decisions. The internet has enabled long distance purchasing as there are no geographical barriers. This is very evident from Zappos.com one of the first companies to take advantage of this. There are many ways in which E-Business can influence competition. To understand how an organisation influences the environment it is operating in, Porters five forces model is used. In E-Business
This case study analysis is based on the 2009 case study from Stanford Graduate School of Business titled Zappos.com: Developing a supply chain to deliver WOW! It begins with the general overview of the background, philosophies and current problems faced by Zappos. This is followed by a hierarchal ranking of the four major presenting problems for the company, which are: maintaining the “wow” image without overspending, inventory management/distribution problems, transportation efficiency problems
Zappos.com: Developing a Supply Chain to Deliver WOW! Orhan Bahtiyar Morgan Kaschak Nitya Kotharu Saily Mahangade Benjamin Wu Shuting Zhang Prof. Brabazon Management of Information Technology and Information Systems July 10, 2015 I. Executive Summary Zappos introduced a brand new business model that revolved around retaining a customer rather than spending money for new customers. Zappos had to ensure control over the delivery mechanism so they could “WOW” their customers with excellent
Happiness at Zappos.com | Supply Chain Management | Submitted To : Raghuram Jayaraman Submitted By: Kiran Khokhar Divya Jain | Table of Contents S.No. | Content | Page No. | 1. | Agile Supply Chain and its Process | 3 | 2. | E-Business | 10 | 3. | Case Study – Zappos.Com | 13 | 4. | Flow Chart | 17 | 5. | Conclusion | 20 | 6. | References | 23 | Agile Supply Chain in the Fashion
Zappos.com is a leading online based retailer that focuses and offers an incredible shopping experience to its customers through fast, friendly, and professional customer services. Having established a strong foundation in customer relations, Zappos shifts its attention to other opportunities and challenges. In the effort to reduce inefficiency, Zappos needs to concentrate on improving its supply-chain to cut cost. Zappos faced a challenge when the financial market collapsed and economic slowdown
Problem 1: Industry Competition and Price Sensitive Customer Trend Zappos business strategy is to differentiate itself amongst similar businesses by offering an unparalleled customer service creating a “WOW” experience for its customers. This strategy is an integral part of the organizational culture and is one of its core values. Each and every member of the company is trained in customer service irrespective of their business function and is equipped to provide their organization, suppliers