Essay on Zara

Hence, they oversaw by one means or another to democratize extravagance maker of items propelled by the development of design. With this approach, Zara is presently an industry fit for offering popular items at reasonable costs. Then again, it is an organization that needs to be near to youngsters. Additionally, this yearning is felt in its enrollment arrangement. Zara youthful workers with styles extremely checked design. On the other hand, Zara comprehends what precisely the clients need and react to their needs rapidly. That is the primary mystery of Zara, which issues them an upper

Zara is a Spanish clothing and accessory retail company founded in 1975 by Amancio Ortega and Rosalía Mera. It is the main brand of the Inditex group, the world's largest apparel retailer. Zara also owns brands such as Massimo Dutti, Pull & Bear, Bershka, Stradivarius, Oysho, Zara Home, and Uterqüe. Zara’s strategy is to offer cutting edge fashion at affordable prices by following fashion and identifying which styles are “hot”, and quickly getting the latest styles into stores. They can move from identifying a trend to having clothes ready for sale within 30 days (whereas most retailers take 4–12 months). This is made possible by controlling almost the whole garment supply chain from design to retail. Zara, as of 2017, manages up to 20 clothing collections a year.

Zara, fashion brand and fashion chain stores founded by Amante Ortega by Inditex Spanish group in 1975. In the last two decades Zara has overthrown his profits and treasures, and now he has been ordered. He's the third largest retailer in the world. There are 3,000 in-house designers in A Coruna region of Spain who design 40 000 products per year and only 10,000 of them are selected for production. The company distributes 450,000,000 products annually with 1,770 stores in 86 countries. Unlike their counterparts, more

ZARA, a branded Spanish clothing and accessories retailer, was founded in 1975 by Amancio Ortega and Rosalia Mera. It is the flagship retail store of the Inditex group, a fashion group that owns many other brands such as Pull and Bear, Uterque, Bershka, Stradivarius and Massimo Dutti. Amancio Ortega opened the first Zara store in a central street in Galicia, Spain under the name Zorba. Although another store a few blocks away was also named Zorba, the molds of the letters for the sign was already created and it was rearranged, thus coming up with the name Zara. In 1980, the company started its international expansion in Portugal. In 1989, they penetrated the US market and in 1990, they entered the French market. In 2003

Zara clothing is Spanish based Inditex Group, and launched in the year of 1975. The contribution of sales of Zara clothing is about 63.8% in the group's whole sales of the previous financial year.

Inditex group is well-known for its clothing brands, which are of high quality and yet, affordable. Its founder Amancio Ortega, is the 4th richest man in the world. In 1963, inditex had been established as a dress-making factory, and then started off a small store in Spain by the name of Zorba in La Coruna, which later changed to Zara. Now it is the world’s favorite fashion brand. Zara is the amalgamation of all these qualities as a Spanish clothing brand and hence become the go-to fashion brand for all. Zara was started as a small store in Spanish, now it is the largest retailer in the world (Lopez & Fan 2009). Zara started to expand its empire to the rest of the country, then later to Portugal. In 1990s, the store has expanded in France, United States and most of the Europe. Currently, there are 6500 stores of Zara across 88 countries throughout the world. Inditex has over 7000 stores across the world. In 1975, it launched the first Zara store and at the

Zara is known for one of the smartest company to sustain a breakthrough marketing strategies and efforts. They have been successful in the fashion industry for over many years and now a day, still continue to earn more accomplishment to become the “Spanish successful story”.

Zara is a Spanish clothing and accessories retailer that was founded by Rosalia Mera and Amancio Ortega in 1975. It is the leading retail store of the Inditex group, which is a fashion group who owns multiple brands such as, Massimo Dutti, Uterque, Stradivarius, and Bershka and also pull and Bear. Amancio Ortega unbolted the first

Inditex, the owner of Zara, first started out in the dressmaking and textiles industry before opening the first Zara store in Spain in 1975. Since then, Zara has been extremely successful in the fashion industry throughout the entire world. The first US store opened in New York City in 1989 and Zara has been expanding continuously. The first logistics center for Zara was built in 1984 and encompassed about 10,000 square meters. The founders, Amancio Ortega and Rosalia Mera, prides the company on the idea of fast fashion which incorporates a distribution system that needs to keep up with the continually changing fashion trends.

Among fashion design retailers, one of the well known fashion design retailer company is Zara. According to the New York Times (2012) describes that Zara is the Spanish retailer company was founded by Amancio Ortega and Rosalia Mera in 1975. Zara holds other brands such as Pull and bear, Uteque, Massimo Dutti, Bershka and Stradivarius. Zara word is derived from Zorba. The expansion of company started with store opening in Portugal in 1980. Zara got success to put its name in US market in 1989 and French market in 1990. When different brand was introduced and new name was introduced as Inditex. By the time of 2009 it holds one thousand seven hundred and fifty-one stores worldwide which had an income of over nine billion US dollars. The aim of company is to contribute sustainable development of society and that of the environment where they interact. The company focuses on environmental protection and commitments towards the waste by re-using and recycling method.

Zara was founded in 1975 in Spain. Inditex which is the parent of Zara Company was founded ten years later by Co finder of this company, Amancio Ortega . Inditex has 7 other brands like Pull &Bear, Massimo Dutti, Bershka, Stradivarius, Oysho and Uterqüe. These companies have the same sales management approach with a focus on customers. In 1975, Zara opened its first store in A Coruña in northwest of Spain. Today, Zara operates over 2000 stores in more than 88 countries around the world (Lu, 2014).

· Zara – the flagship brand of Spain based Inditex group, founded by Amancio Ortega Gaona and opened its first store in 1975.

Zara has the potential for sustainable growth due to its competitive advantage and its ability to face the challenges of the apparel industry. The company keeps its operating income elevated, has a strong and unique business model, and has various opportunities for expansion in the retail industry (Craig et al, 2004).

• Flagship enterprise of Inditex (2001 IPO) • Sales of 3.2 billion €, EBIT of 476.1 million € in 2003 and EBIT margin of 14.8%. • HQ and central distribution in La Coruña (Galicia – northwestern corner of Spain) • Women’s, men’s and children’s wear • Over 724 stores in 56 countries

Their cost advantage and ability to maintain brand recognition and customer loyalty are essential elements of Zara’s capabilities that build value in the company.