customer satisfaction towards Tupperware product

This article is well written with good general flow of thought and easy for the reader to follow. Survey methodology is employed to capture data for quantitative analysis.1

Although the amount of research conducted is valid to the nature of the source, it is insufficient for in-depth study purposes. There are no official studies or other valid sources used in this article and a bibliography, naturally, is not provided.

The data from this research study is clearly expressed, consistent and reflective of the data. There are primary sources cited in the article, and relevant landmark studies were described and used in this

Kudler Fine Foods benefits from market research in many ways; to star with the market research helps the company keep up with current market trends. Market research provides Kudler Fine Foods with a competitive advantage making them able to learn about the customer needs and requirements. Irrespective of whether the company is, starting a new branch or expanding an existing one, market research plays an immense role in ensuring that the company is able to understand sales in the market. Through market research, Kudler Fine Foods is able to identify prospective clients (Cohen, 1995). The identification of prospective clients starts by the company asking itself the following questions; who will be the users of their commodities, what is their age, what are their economic and educational status, among other factors that determine the production of the commodity.

* Include all references used to complete this iLab. This must be in APA format.

1. Specific Purpose for the history of tupperware: To inform the audience about the history of tupperware.

Kudler Fine Foods is focused on furnishing its clients with the finest choice of nourishments and wines accessible in the retail advertise. The proprietor's vision is to be the highest point of the line gourmet supermarket for observing customers looking for the best meats, deliver, cheeses, and wines. To further her main goal and vision, proprietor Kathy Kudler framed the business inside of the monopolistic rivalry business structure, built up a promoting review, and made business sector overviews to assess the business' aggressiveness in the commercial center.

In this paper, I summarize the article and identify relevant information and any changes that may have occurred since the publication of this article. I will also offer comments and

This paper will assess how changes in technology have created business opportunities for Kudler, identify the pursuit of Kudler’s generic strategy, identify tactics Kudler should implement to realize that strategy, and describe how Kudler Foods management can continuously scout the fine foods grocer industry for ideas that will allow it to update its

The resources used in this article are varied. Some are primary and others are secondary. Primary resources of scientific papers are used to argue against people’s claims. The claims he represents are secondary sources as they discuss and review various topics or papers. Although good recourses are used in the article to support the author’s view, it was biased. The author states his opinion about the controversial topic several times through out the article. Lastly, since the article is published in a web journal, it is not peer-reviewed or supported by credible professionals.

Barney Kroger founded Kroger in the year 1883. He took his life savings and opened a grocery store up in downtown

A study published June 1, 2005 by the John S. and James L. Knight Foundation

In 1907, a 19 year old entrepreneur James E. Casey and his partner developed a business for the Seattle, Washington area that provided quality messenger services. Within a century, the company managed to globalize the industry of delivery services along with a name many have

Chapter 9 provides recommendations as to how future research could further support this research paper.

Vic Mills is an engineer that worked for Proctor & Gamble, who did not enjoy changing his grandkids cloth diapers, so he wanted to come up with an easier solution for changing diapers. With that being said, he worked with other researchers to develop a disposable diaper in 1956, which was the start of Pampers. In 1958 the company introduced the costly plastic diaper in Texas, but quickly realized how uncomfortable they were for the babies and not economically cost effective for the parents, so it was back to the drawing board. According to the Pampers Newsroom (2011) six months after the Dallas Test market, P&G designed a diaper with better features including zee pleats, superior containment, a hydrophobic top sheet and a plastic back sheet. The testing of the new and improved diaper was a hit. Touching lives, improving life is Pampers driving force, and has not changed since 1970s. According to Pampers Newsroom