eCommerce Developments and Themes

10793 WordsMay 1, 200844 Pages
E-Business Chapter 1 E-commerce Developments and Themes- 2003 More:  Use of the Internet to conduct commerce  deepening of e-commerce channel  Broadband and wireless Internet access  refined e-commerce business models (→ higher levels of profitability) But at societal level: continued conflict over copyrights, content regulation, taxation, privacy, and Internet fraud and abuse. E-commerce E-business E-commerce involves digitally enabled commercial transactions between and among organizations and individuals → Digitally enabled transactions: all transactions mediated by digital technology → Commercial transactions: exchange of value across organizational or individual boundaries in return for products or service. We…show more content…
Technology and E-commerce in Perspective  First, the Internet and Web are just two of a long list of technologies, such as automobiles and radio, that have followed a similar historical path: • Creation of business models designed to leverage the technology and explosive early growth, followed by retrenchment and then a long-term successful exploitation of the technology by larger established firms  Second, although e-commerce has grown explosively, eventually its growth will cap as it confronts its own fundamental limitations. Potential Limitations on the Growth of B2C E-commerce  Expensive technology (although currently a limitation, may become less so as prices of entry-level PCs fall)  Complex software interface (Integration with television may reduce this)  Sophisticated skill set (this limitation may recede as PC operating system evolves, becomes more simple)  Persistent cultural attraction of physical markets and traditional shopping experiences  Persistent global inequality limiting access to telephones and computers E-commerce I: 1995-2000  E-commerce I: A period of explosive growth and extraordinary innovation; key concepts developed and
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