feasibility for hotel Essay

1302 Words Mar 20th, 2014 6 Pages
Executive Summary
In March 2014, my friends and I is interested in the development of a luxury hotel, planned to be operated by a well renowned hotel brand, a feasibility study was commissioned to be made.
The purpose of this paper is to investigate the opportunities and risks of operating a high class hotel at the designated location. In order to determine whether a feasible operation of such an establishment is possible, the various key factors of competitive business in this particular market will be analyzed
Basically, the main factors include a certain standard of guest rooms and suites, gourmet facilities as well as recreational areas including a representative Wellness.
A prerequisite for a professional feasibility study is
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- Gourmet restaurant and lounge,
-Multifunctional meeting and conference rooms
- Wellness & Fitness & Gym area
Furthermore, parking facilities will be provided in the public garage which is next to the hotel providing approximately 600 parking spaces. The study is based on information gathered through property inspection and analysis of secondary data available on the market. At the moment of the assignment, the project is in the stage of planning.
B. Our aim of this feasibility study is to obtain a neutral, professional and qualified opinion and a thorough analysis of the current project plans. All assumptions in this feasibility study regarding the project itself with respect to size, layout and design, as well as operator selection are based on plans previously presented by us. These plans are measured and developed by design team and architect.
The study examines site and market circumstances at the time of site inspection, market research, all relevant economic issues as well as financial estimations for the proposed hotel project. Furthermore, the study relies upon information provided and the analysis of secondary data available on the market .We will require three new clients for our consulting business within two months by asking for referrals, launching a social media marketing campaign and networking with local businesses. This will

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