how the organisation can exploit its strengths to achieve sustainable competitive advantage

The core competency of an organization shows what makes them unique in order to have an advantage in competing with competitors in the same industry. Nordstrom’s core competency is rooted in its strategy providing superlative customer service. Nordstrom values their employees as their most valuable asset or capital in the organization.

Core competency is a unique skill or technology that creates a distinct value for customers. For example, the basic efficiency Federal Express (former Fed) is the logistics department. Unique organizational capabilities are created primarily in the collective knowledge of people as well as the organizational system that influences the way staff interact. As the organization grows, develops and adapts to the new environment, so core competencies also adjust and change. Thus, core competencies are flexible and develop over time.

Core competencies are those capabilities that are critical to a business achieving competitive advantage. The starting point for analysing core competencies is recognising that competition between businesses is as much a race for competence mastery as it is for market position and market power. Senior management cannot focus on all activities of a business and the competencies required to undertake them. So the goal is for management to focus attention on competencies that really affect competitive advantage. You can read more about the concept of Core Competencies here.

When many corporations were struggling in unstable and unpredictable competitive environment in the 1990s, the proposition of the concept of core competence became the dominant framework in management theory (Liu, 2006). This essay will review the article entitled “the core competence of the corporation” by Prahalad and Hamel from three aspects. Initially the position of the article will be analyzed compared with the Porter’s positioning perspective followed by the presentation of three theoretical assumptions of the article. In the last part, the strength and weakness of the article would be critically investigated.

China’s unique consumer culture can be traced back to the turn of the twentieth century when it was closely related to and acted as an aid to nationalism. According to Gerth, Chinese consumption trends in the 1920s were directed by the slogan ‘Chinese should consume China made products’ (4). The motive behind this trend was to encourage the consumption of Chinese products, and nationalism was used to foster this belief and trend (Gerth 4). Consumption at this early age can be assumed to having been directed by the government, which used to regulate the goods which were consumed by its citizens.

The core competency is a unique characteristic which cannot be easily replicated by competitors. It is defined as the main strengths or strategic advantages of a business. Core competencies are the combination of knowledge, ability, and expertise which contributes to continue growth of the organization and the commitment to deliver value to the customers. Therefore, core competence in healthcare is essential; it is the bridge to quality of care, opportunities for developing and improving skills to be successful.

“We all have competencies. They are the sum of our experiences and the knowledge, skills, values, and attitudes we have acquired during our lifetime” (Pickett, 1998, p. 103). A successful organization will have a set of competencies defined. Having competencies identified outlines the framework of standards that a company and employees should follow. There is a tendency to list a large number of competencies when creating the standards for an organization. Companies should focus on five to seven key core competencies that are needed in order to be successful. The core competencies should encompass the growth of the company, staff, and public perception.

Based on this week’s reading, core capabilities or competencies are defined as the main strength of organization based on their specific knowledge sets, skills, and technical capacities that render organizations competitive advantage in the industry (Bateman and Snell, 2014). When organizations are rooted in well-established core competencies, it would be difficult for competitors to imitate their competitive advantage.

Core Competencies: The Company is full of assurance and potential. Each and every day represents a new opportunity to share Vision, strategy and style.

Core competence is one of the important concepts that were introduced for the understanding of product

Investopedia defines core competencies as “the main strengths or strategic advantages of a business.” Furthermore Investopedia describes core competencies as “the combination of pooled knowledge and technical capacities allowing a business to be competitive in the marketplace.” (Investopedia 2014). Considering these definitions, the following are Croc’s core competencies:

According to Griffin & Pustay (2005), a core competency is a distinctive strength or advantage that is central to a firm¡¦s operations, and by utilising its core competency in new markets, the firm is able to increase

Core competencies are the most significant value creating skills within a company and key areas of expertise that are distinctive to a company and critical to the company's long-term growth. Core competencies are the pieces that a company is superior than its competitors in the critical, central areas of the company where the most value is added to its products. These areas of expertise may be in any area from product development to employee dedication. A competence which is central to business's operations but which is not exceptional in some way is not considered as a core competence, as it will not generate a differentiated advantage over rival businesses. It follows from the concept of core competencies; resources that are

Core competencies are the capabilities that are critical to a business achieving competitive advantage. The starting point for analysing core competencies is recognising that competition between businesses is as much a race for competence mastery as it is for market position and market power. (Prahalad and Hamel)

Core competency is said to resource allocation, capabilities, knowledge, skills, and expertise along side price chain. It wants 3 elements: skills, resources and processes, and it is communication,