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L. Matske (personal communication, September 21, 2009). S. Matske was recently furloughed from a regional airline based in the United States. It is a great thing for the consumer to be able to get a roundtrip ticket to Hawaii for $100, but that level of pricing in unsustainable in the long run. Eventually, the airlines must re-evaluate their spending vs income and generally cut employees, which starts the ball rolling on the global economy changing. Aviation is one of the biggest single contributors to the world 's economy and it influences every industry in some form of fashion. Society as a whole relies on aviation in a day to day basis. For business meetings, job interviews, political missions, vacation, and countless more mission aviation is the only suitable way to accomplish these things. Many people rely on the countless missions that aviation delivers. We are now able to control forest fires at a much greater rate than we could even 10 years ago. Med-evacs are now common place and many people in rural areas rely on these for medical transport and life saving treatment. The U.S. Coast guard has saved countless lives in the waters that would not have otherwise been saved.

In Joel Stein’s article “Millennials: The Me Me Me Generation,” Stein tries to convince his audience that the younger generation, ranging between people born from 1980 to 2000, are somehow “...lazy, entitled, selfish and shallow.” He uses these exact adjectives in his thesis to describe the people of this era, while he also tries to convince the reader with his abundance of proof towards it. As Stein reveals strong beliefs about millennials, he also credits another, more positive perspective on the issue as well. He discusses that social media and other technology present major problems that result in this so called “narcissistic personality” of millennials. Stein creates an effective argument with his discussions, using ethos and logos closely

AIRLINE REGULATIONS Research Paper AVSC 1220 TREVOR CARTER ID # 10524707 *The airline industry operates like the veins of the United States by pumping precious cargo throughout the country. Most *people don’t realize how different the airlines were a few decades ago. The entire industry was regulated by the government. Regulation is usually considered a more socialistic liberal idea that is opposed by conservative capitalists. Although I personally believe in a government with a small limited *role* in our daily lives, I have come to the conclusion that the airline industry is a rare exception that needs to return to regulation which would benefit the airlines and the consumers in numerous ways.

Reflective Response to "Generation Me" In the book, Generation Me: Why today's young Americans are more confident, assertive, entitled and more miserable than ever before, author-researcher Jean Twenge explores the nature of the Generation Y, people who were born in the 1970s, 1980s, and 1990s. The phenomenon that Twenge sought to explore in detail was how the Generation Y became the "Entitlement Generation" or, as she eventually coined the term, the "Generation Me." From the title itself, she described the Generation Me as a group of individuals who are "confident, assertive, entitled" but "miserable." Indeed, the book's thesis highlights how the youth of Generation Me are highly individualist and primarily centers on the "self." As in the words of Twenge, ""¦GenMe doesn't just question authority we disrespect it entirely" (28). This statement ultimately sums up the GenMe's attitude and viewpoint about respecting institutions, traditions, beliefs and values that held previous generations and societies together.

In our world of instant gratification, people got to save money any way they can. People that shop online need to wait 48 hours before making an impulsive purchase. They are spending too much money on clothes, shoes, and accessories. One can start by cleaning out closets and sell the items that not being worn. In 7 Things Young People Are Spending More Money On These Days, Sam Becker states,This has led many to think that they are a bunch of entitled brats who refuse to grow up. But we have to take into account that millennials are saddled with more debt than any other previous generation, have grown up in a post-9/11 world of perpetual war, and entered the workforce during one of the worst economic stretches in American history. It hasn’t been all beach trips and Mike’s Hard Lemonades, though things are getting better (Becker, sec. 3). He says, The millennials

Growing up, most Millennials butt heads with their parents like every generation before us. Although a vast majority of Millennials have generation X parents. Growing up as a Millennial, technology became more advanced which seems to be the root of the disliking for us from every generation before us. Our parents are “America 's neglected middle child” and we the Millennials are the future of today. We excel with technology, but struggle with our income, causing us to push back commitments other generations would have already done. Millennials want access not ownership. A growing percent of us are putting off buying houses, marriage, children, and buying cars. Being so technologically advanced we look for convenience over hard work, even in our purchases, “57% of Millennials who compare prices in stores. (AIMIA Inc. “Born this Way: US Millennial Loyalty Survey” ©2012)” Online purchases are happening more than ever, with taking in the factor of good quality and prices. “Millennials have come of age during a time of technological change, globalization and economic disruption. That’s given them a different set of behaviors and experiences than their parents (© 2016 Goldman Sachs).” As I explore the differences and similarities of our two generations I will be discussing power distance, uncertainty avoidance, in group collectivism, institutional collectivism, gender egalitarianism, assertiveness, performance orientation, future orientation, and humane orientation.

Millennials are categorized in many differ ways. Some people believe Millennials are lazy and narcissistic while other people believe they are more open-minded confident, self-expressive, liberal, upbeat and receptive to new ideas and ways of living. This starts different disputes between individuals. For example, Hasan Piker argues Simon Sinek statements made in the video, “On Millennials in the Workplace.” Sinek uses his motivational speaking skills to persuade the audience that Millennials, people reaching young adulthood in the early 21st century, are catered to and entitled. He uses four examples that back up his reasoning: parenting, technology, impatience, and environment. In contrast, Piker responds differently, believing that Millennials work for their status. Piker argues Sinek’s views about Millennials in the video “Young Turks on Millennials.” Both Sinek and Piker use different rhetorical strategies to entertain and persuade their audience about Millennials.

THE AVIATION INDUSTRY The aviation industry of any nation acts as a contributor to its economic growth, helps in globalisation and creating an international image. It is the best in terms of the fastest, safest and convenient mode of travel. Even though it is an expensive one, it is expanding its markets across the middle-class who are ready to spent money on leisure trips. Thus it is truly stated that aviation forms a vital core infrastructure area without which a country economy is handicapped.

American Airlines' Competitors Environment Analysis Name Institutional Affiliation Date: American Airlines' Competitors Environment Analysis American airline industry is steadily growing at an extremely strong rate. This growth comes with a number economic and social advantage. This contributes a great deal to the international inventory. The US airline industry is a major economic aspect in both

Figure1. Qantas SWOT analysis of 2011: Strength | Weakness | Robust route NetworkStrong Fleet OperationTwo brand strategy | Price Fixing allegations dampens brand Image | Opportunities | Threats | Growing Global tourism industryGrowing Air freight industryProposed acquisition of network aviation | Competition from low cost airlinesGovernment regulationsPrice volatility in petroleum marketIncreasing security and safety concerns

1. There are a few trends in the US airline industry. One is consolidation, wherein existing players merge in an attempt to lower their costs and generate operating synergies. The most recent major merger was the United Continental merger, which is still an ongoing affair, but has created the largest

I. Background Of Airlines Industry Airlines Industry is large and growing, it is also the most fiercely competitive sector. It facilitates international trade, world economy growth, tourism and international investment. The airline industry has over time with the use of modern technology been able to take advantage of the short haul, high frequency and gained a competitive advantage over other forms of travel, such as buses and railroad travel. Additionally, the airline industry still holds the market for global travel at a low cost and convenient way to travel. The aviation industry gives a good contribution to the GDP which includes the following: airline services, general aviation, civil airport operations, aircraft manufacturing, and

Rising fuel prices has a huge impact on the airline industry. In an article published by the New York Times in 2007, oil prices were hovering ‘near $100 a barrel’ which caused the International Air Transport Association (IATA) to ‘slash’ their predicted profits for 2008 from ‘$7.8 billion to $5 billion’ (Clark, 2007). In 2008 high fuel prices were ‘dominant factor’ in the losses that faced the industry, and continued to same effect in 2009 (Dunn, 2009). Diagram 2 shows how fuel price has increased and fallen over the last 5 years.

Government monitors the airline industry more scrupulously as a result 60% of airline industry is unionized Heightened sense of consumer information privacy Airport slot/gate allocations Security considerations since 2001 attacks Suppliers generally have a moderate to high bargaining power within the industry due to the limited number of suppliers which forces aviation companies to choose from the number available and accordingly to accept their prices. In fact, fuel is the second highest cost for aviation companies. There are highly depended on supplier’s prices and the availability which indicates on a relatively high bargaining power of suppliers. In addition, there are high switching costs which are strongly in favor of the suppliers and means that the company experiences an increase in operating costs when switching to another supplier as flying another type of aircraft leads to additional costs (maintenance, training etc.).Aircrafts are vulnerable to delays due to the location of gate locations which leads to a decrease in utilization and therefore to an increase in costs.

One of the world’s most competitive and prominent industries is the airlines industry. It generates huge amounts of income as well as employment each year. Some of the common names in US air travel service providers are Alaska, Northwest, Southwest, US airways, American etc.