A large national restaurant chain was moving into a new community and looking for ways to promote itself. It decided to sponsor a local Little League team, give out free samples during the games, and purchase the team's uniforms with the company logo on them. Which action is the company using to influence its environment?

A large national restaurant chain was moving into a new community and looking for ways to promote itself. It decided to sponsor a local Little League team, give out free samples during the games, and purchase the team's uniforms with the company logo on them. Which action is the company using to influence its environment?

Principles of Management

OER 2019th Edition

ISBN:9780998625768

Author:OpenStax

Publisher:OpenStax

Chapter16: Managerial Communication

Section: Chapter Questions

Problem 2CTQ: Should the company promise to never again conduct a survey of this sort? Should it go even further...

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