Describe post-sale service arrangements the firm does or should provide?Explain how the firm’s repair/service efforts impact customer satisfaction?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
Section: Chapter Questions
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Describe post-sale service arrangements the firm does or should provide?
Explain how the firm’s repair/service efforts impact customer satisfaction?

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