E5-14 Naylor Company had $210,000 of net income in 2013 when the selling price per unit was $150, the variable costs per unit were $90, and the fixed costs were $570,000. Management expects per unit data and total fixed costs to remain the same in 2014. The president of Naylor Company is under pressure from stockholders to increase net income by $52,000 in 2014. Instructions (a) Compute the number of units sold in 2013. (b) Compute the number of units that would have to be sold in 2014 to reach the stock- holders' desired profit level. (c) Assume that Naylor Company sells the same number of units in 2014 as it did in 2013. What would the selling price have to be in order to reach the stockholders' desired profit level?

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P5-3A Dousmann Corp.'s sales slumped badly in 2014. For the first time in its history, it
operated at a loss. The company's income statement showed the following results from
selling 500,000 units of product: sales $2,500,000; total costs and expenses $2,600,000; and
net loss $100,000. Costs and expenses consisted of the amounts shown below.
Total
Variable
Fixed
Cost of goods sold
Selling expenses
Administrative expenses
$2,140,000
250,000
210,000
$1,540,000
92,000
68,000
$600,000
158,000
142,000
$2,600,000
$1,700,000
$900,000
Management is considering the following independent alternatives for 2015.
1. Increase unit selling price 20% with no change in costs, expenses, and sales volume.
2. Change the compensation of salespersons from fixed annual salaries totaling $150,000
to total salaries of $60,000 plus a 5% commission on sales.
Transcribed Image Text:P5-3A Dousmann Corp.'s sales slumped badly in 2014. For the first time in its history, it operated at a loss. The company's income statement showed the following results from selling 500,000 units of product: sales $2,500,000; total costs and expenses $2,600,000; and net loss $100,000. Costs and expenses consisted of the amounts shown below. Total Variable Fixed Cost of goods sold Selling expenses Administrative expenses $2,140,000 250,000 210,000 $1,540,000 92,000 68,000 $600,000 158,000 142,000 $2,600,000 $1,700,000 $900,000 Management is considering the following independent alternatives for 2015. 1. Increase unit selling price 20% with no change in costs, expenses, and sales volume. 2. Change the compensation of salespersons from fixed annual salaries totaling $150,000 to total salaries of $60,000 plus a 5% commission on sales.
E5-14 Naylor Company had $210,000 of net income in 2013 when the selling price per
unit was $150, the variable costs per unit were $90, and the fixed costs were $570,000.
Management expects per unit data and total fixed costs to remain the same in 2014. The
president of Naylor Company is under pressure from stockholders to increase net income
by $52,000 in 2014.
Instructions
(a) Compute the number of units sold in 2013.
(b) Compute the number of units that would have to be sold in 2014 to reach the stock-
holders' desired profit level.
(c) Assume that Naylor Company sells the same number of units in 2014 as it did in 2013.
What would the selling price have to be in order to reach the stockholders' desired
profit level?
Transcribed Image Text:E5-14 Naylor Company had $210,000 of net income in 2013 when the selling price per unit was $150, the variable costs per unit were $90, and the fixed costs were $570,000. Management expects per unit data and total fixed costs to remain the same in 2014. The president of Naylor Company is under pressure from stockholders to increase net income by $52,000 in 2014. Instructions (a) Compute the number of units sold in 2013. (b) Compute the number of units that would have to be sold in 2014 to reach the stock- holders' desired profit level. (c) Assume that Naylor Company sells the same number of units in 2014 as it did in 2013. What would the selling price have to be in order to reach the stockholders' desired profit level?
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