Give an example of a service firm, outside the coffee shop industry, that hasmanaged to compete in an industry with low entry barriers using brand loyalty.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter6: Target Markets: Segmentation And Evaluation
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Give an example of a service firm, outside the coffee shop industry, that has
managed to compete in an industry with low entry barriers using brand loyalty.

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