Plantwide Overhead Rate versus Departmental Rates, Effects on Pricing Decisions Cherise Ortega, marketing manager for Romer Company, was puzzled by the outcome of two recent bids. The company's policy was to bid 150 percent of the full manufacturing cost. One job (labeled Job 97-28) had been turned down by a prospective customer, who had indicated that the proposed price was $3 per unit higher than the winning bid. A second job (Job 97-35) had been accepted by a customer, who was amazed that Romer could offer such favorable terms. This customer revealed that Romer's price was $43 per unit lower than the next lowest bid. Cherise has been informed that the company was more than competitive in terms of cost control. Accordingly, she began to suspect that the problem was related to cost assignment procedures. Upon investigating, Cherise was told that the company uses a plantwide overhead rate based on direct labor hours. The rate is computed at the beginning of the year using budgeted data. Selected budgeted data are given below.     Department A   Department B   Total   Overhead   $500,000   $2,000,000   $2,500,000   Direct labor hours   200,000   50,000   250,000   Machine hours   20,000   100,000   120,000   Cherise also discovered that the overhead costs in Department B were higher than those in Department A because B has more equipment, higher maintenance, higher power consumption, higher depreciation, and higher setup costs. In addition to the general procedures for assigning overhead costs, Cherise was supplied with the following specific manufacturing data on Jobs 97-28 and 97-35:     Job 97-28     Department A   Department B   Total   Direct labor hours   5,000   1,000   6,000   Machine hours   200   500   700   Prime costs   $100,000   $20,000   $120,000   Units produced   14,400   14,400   14,400         Job 97-35     Department A   Department B   Total   Direct labor hours   500   600   1,100   Machine hours   200   3,000   3,200   Prime costs   $10,000   $30,000   $40,000   Units produced   1,500   1,500   1,500   Required: 1. Using a plantwide overhead rate based on direct labor hours, develop the bid prices for Jobs 97-28 and 97-35 (express the bid prices on a per-unit basis). If required, round your answers to the nearest cent.   Unit bid price Job 97-28 $ Job 97-35 $   2. Using departmental overhead rates (use direct labor hours for Department A and machine hours for Department B), develop per-unit bid prices for Jobs 97-28 and 97-35. If required, round intermediate computations and final answers to the nearest cent.   Unit bid price Job 97-28 $ Job 97-35 $   3. Compute the difference in gross profit that would have been earned had the company used departmental rates in its bids instead of the plantwide rate. Round your intermediate computations to two decimal places and final answer to the nearest dollar.

Financial And Managerial Accounting
15th Edition
ISBN:9781337902663
Author:WARREN, Carl S.
Publisher:WARREN, Carl S.
Chapter20: Cost-volume-profit Analysis
Section: Chapter Questions
Problem 3CMA: Bolger and Co. manufactures large gaskets for the turbine industry. Bolgers per-unit sales price and...
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Plantwide Overhead Rate versus Departmental Rates, Effects on Pricing Decisions

Cherise Ortega, marketing manager for Romer Company, was puzzled by the outcome of two recent bids. The company's policy was to bid 150 percent of the full manufacturing cost. One job (labeled Job 97-28) had been turned down by a prospective customer, who had indicated that the proposed price was $3 per unit higher than the winning bid. A second job (Job 97-35) had been accepted by a customer, who was amazed that Romer could offer such favorable terms. This customer revealed that Romer's price was $43 per unit lower than the next lowest bid.

Cherise has been informed that the company was more than competitive in terms of cost control. Accordingly, she began to suspect that the problem was related to cost assignment procedures. Upon investigating, Cherise was told that the company uses a plantwide overhead rate based on direct labor hours. The rate is computed at the beginning of the year using budgeted data. Selected budgeted data are given below.

    Department A   Department B   Total  
Overhead   $500,000   $2,000,000   $2,500,000  
Direct labor hours   200,000   50,000   250,000  
Machine hours   20,000   100,000   120,000  

Cherise also discovered that the overhead costs in Department B were higher than those in Department A because B has more equipment, higher maintenance, higher power consumption, higher depreciation, and higher setup costs. In addition to the general procedures for assigning overhead costs, Cherise was supplied with the following specific manufacturing data on Jobs 97-28 and 97-35:

    Job 97-28
    Department A   Department B   Total  
Direct labor hours   5,000   1,000   6,000  
Machine hours   200   500   700  
Prime costs   $100,000   $20,000   $120,000  
Units produced   14,400   14,400   14,400  

 

    Job 97-35
    Department A   Department B   Total  
Direct labor hours   500   600   1,100  
Machine hours   200   3,000   3,200  
Prime costs   $10,000   $30,000   $40,000  
Units produced   1,500   1,500   1,500  

Required:

1. Using a plantwide overhead rate based on direct labor hours, develop the bid prices for Jobs 97-28 and 97-35 (express the bid prices on a per-unit basis). If required, round your answers to the nearest cent.

  Unit bid price
Job 97-28 $
Job 97-35 $

 

2. Using departmental overhead rates (use direct labor hours for Department A and machine hours for Department B), develop per-unit bid prices for Jobs 97-28 and 97-35. If required, round intermediate computations and final answers to the nearest cent.

  Unit bid price
Job 97-28 $
Job 97-35 $

 

3. Compute the difference in gross profit that would have been earned had the company used departmental rates in its bids instead of the plantwide rate. Round your intermediate computations to two decimal places and final answer to the nearest dollar.
  $

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