Recognize the kinds of salespersons,the steps in the personal-sellingprocess, and the major salesmanagement tasks.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter18: Personal Selling And Sales Promotion
Section: Chapter Questions
Problem 12DRQ
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Recognize the kinds of salespersons,
the steps in the personal-selling
process, and the major sales
management tasks.

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing