SEO—what is it? To boost educational technology firm search engine results, you need to know keyword research. How will you boost your company's search engine rankings?

How would you assess the quality of Internet research results?

Think Google, Bing, and Yahoo! are the only search engines around? Try googling search engine to see how many you get. How many of them have you used in the past? Select two that look interesting and search for the name of your local sports team on each. Did you get the same results? How were the results different? Read the About section of the search tool to determine how content is added. You can usually find this link at the bottom of a webpage. What are some of the unique features of each?

How do search engines like Google process and rank web pages based on keywords, and what are some advanced SEO strategies for optimizing keyword usage in web content?