Show that if demand is elastic (say, E = −2), marginal revenue is positive but less than price. Show that if demand is unitary elastic (E = −1), marginal revenue is zero. Finally, show that if demand is inelastic (say, E = −0.5), marginal revenue is negative.

Managerial Economics: A Problem Solving Approach
5th Edition
ISBN:9781337106665
Author:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Chapter14: Indirect Price Discrimination
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Show that if demand is elastic (say, E = −2), marginal revenue is positive but less than price. Show that if demand is unitary elastic (E = −1), marginal revenue is zero. Finally, show that if demand is inelastic (say, E = −0.5), marginal revenue is negative.

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