Suppose 36 participants complete an experiment where ads are presented subliminally during a task (e.g. Coke ads are flashed at very fast rates during movie ads). Participants are then given a recognition test of images of the ads, where two images are presented and participants must choose which of the two was presented earlier. Both men and women (18 of each gender) participate in the study and the researcher predicts that the recognition accuracy will differ across gender.The difference between the sample means in this study was 6%. The SS for the men was 250 and the SS for the women was 150. 1. State the alternative and null hypothesis for this study?

Question
Asked Apr 1, 2019

Suppose 36 participants complete an experiment where ads are presented subliminally during a task (e.g. Coke ads are flashed at very fast rates during movie ads). Participants are then given a recognition test of images of the ads, where two images are presented and participants must choose which of the two was presented earlier. Both men and women (18 of each gender) participate in the study and the researcher predicts that the recognition accuracy will differ across gender.

The difference between the sample means in this study was 6%. The SS for the men was 250 and the SS for the women was 150.

 1. State the alternative and null hypothesis for this study?

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Null hypothesis : In a hypothesis test null hypothesis test tell us that there is no significant difference between two variables...

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Hypothesis Testing

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