The following table shows the performance criteria, weights, and scores (1 = worst, 10 = best) for a new product: a thermal storage air conditioner. If management wants to introduce just one new product and the highest total score of any of the other product ideas is 800, should the firm pursue making the air conditioner? Performance Criterion Weight (A) Score (B) Weighted Score (A x B) Market potential Unit profit margin Operations compatibility Competitive advantage Investment requirement Project risk 30 20 20 15 10 5 8 10 6 10 2 4 240 200 120 150 20 20       Weighted score = 750

Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 21P
icon
Related questions
Question

The following table shows the performance criteria, weights, and scores (1 = worst, 10 = best) for a new product: a thermal storage air conditioner. If management wants to introduce just one new product and the highest total score of any of the other product ideas is 800, should the firm pursue making the air conditioner?

Performance Criterion Weight (A) Score (B) Weighted Score (A x B)

Market potential

Unit profit margin

Operations compatibility

Competitive advantage

Investment requirement

Project risk

30

20

20

15

10

5

8

10

6

10

2

4

240

200

120

150

20

20

      Weighted score = 750

 

Expert Solution
trending now

Trending now

This is a popular solution!

steps

Step by step

Solved in 3 steps

Blurred answer
Knowledge Booster
Production management
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, operations-management and related others by exploring similar questions and additional content below.
Similar questions
  • SEE MORE QUESTIONS
Recommended textbooks for you
Practical Management Science
Practical Management Science
Operations Management
ISBN:
9781337406659
Author:
WINSTON, Wayne L.
Publisher:
Cengage,
Purchasing and Supply Chain Management
Purchasing and Supply Chain Management
Operations Management
ISBN:
9781285869681
Author:
Robert M. Monczka, Robert B. Handfield, Larry C. Giunipero, James L. Patterson
Publisher:
Cengage Learning