Two quality characteristics that are critical for data used in accounting for the management of company assets, such as cash, inventory, and equipment are . a. flexibility and accuracy b. security and relevancy c. accuracy and completeness d. relevancy and economical

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Applications of CRM

Customer Relationship Management (CRM) is a software/ tool that helps a business to manage its relationship with its customers, clients, and vendors. In other words, CRM software assists businesses in improvising their relations with their customers throughout the buying process. It is an end-to-end solution comprising service cloud, commerce cloud, marketing cloud, AI-based Customer Data Platform (CDP), and sales cloud.