Why does the movie theater charge matinee customers a lower price than the night time customers?

Economics (MindTap Course List)
13th Edition
ISBN:9781337617383
Author:Roger A. Arnold
Publisher:Roger A. Arnold
Chapter3: Supply And Demand: Theory
Section: Chapter Questions
Problem 17QP
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  1. Why does the movie theater charge matinee customers a lower price than the night time customers?
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