EBK OM
6th Edition
ISBN: 9781305888210
Author: Collier
Publisher: YUZU
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Chapter 1, Problem 13PA
Summary Introduction
Interpretation: The perspectives of sustainability are to be determined along with the way it influences the personal purchasing decisions and the irrelevancy of the exploitation of these perspectives towards the marketing initiatives.
Concept Introduction:Corporate sustainability is how an organization delivers its products and services through creating a long-term stakeholder value. Any business is responsible in investing on the three perspectives namely, economic, environment and society.
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Discuss how the three perspectives of sustainability influence (or perhaps, should influence) your personal purchasing decisions. For example, do you consider whether apparel is made in safe and ethical factories? Should companies exploit their sustainability efforts for marketing purposes? Why or why not?
Discuss how the three perspective of sustainability influence ( or perhaps, should influence) your personal purchasing decision. For example, do you consider whether apparel is made in safe and ethical factories? Should companies exploit their sustainability effort for marketing purposes? Why or why not?
Go to the Coca-Cola website and click on Sustainability. Review the report and summarize the six most important aspects.
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Sustainability is a concept that has to do with the survival of both present and future generations. As the Supply Chain Manager of your organization, explain how you would ensure this through the supply chain strategy of your company.
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Identify one way a operation is addressing sustainability concerns in their business practices and what the impact has been on costs, short term and/or long term. Identify any challenges, unexpected benefits or consequences that come with the practices. This can of course include waste management, water usage, changes in supplies or products, and many other practices. If you are not currently working in the industry, research and give a short overview of what operators in your area of interest are doing in terms of sustainability.
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why is it hard for businesses to measure their sustainability impact ?
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Effective sustainable practices are extremely important for the firms. On the basis of online data availability, select any firm and evaluate its supply chain sustainability strategies.
Length of the answer: Between 200 and 230 words
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