Marketing: An Introduction, Student Value Edition Plus 2017 MyLab Marketing with Pearson eText -- Access Card Package (13th Edition)
13th Edition
ISBN: 9780134796789
Author: Gary Armstrong, Philip Kotler
Publisher: PEARSON
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Chapter 1, Problem 1.8CTE
Summary Introduction
To think critically about: The skills, education, and experience required in the field of marketing and a company’s career opportunity in the marketing field.
Introduction:
Marketing is a wide area where persons with marketing skills,
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Marketing: An Introduction, Student Value Edition Plus 2017 MyLab Marketing with Pearson eText -- Access Card Package (13th Edition)
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