Unsolicited Proposal: Requesting Funding for Your Campus Business Club.Professional associations often have student-organized chapters on college campuses.Let’s say you are a member of a campus business club, such as the Society for the Advancement of Management (SAM), the American Marketing Association (AMA). the American Management Association (AMA). the Accounting Society (AS). the International Association of Administrative Professionals (IAAP), or the Association of Information Technology Professionals (AITP). Your club or association has managed its finances well, and therefore. it is able to fund monthly activities. However, membership dues are insufficient to cover any extras. You see the need for a special one-time seminar with a panel of experts or a keynote speaker that would benefit many business students. For example, you see value In inviting a panel of recruiters to come and discuss current job requirements and hiring processes. You must now request funding for this event.YOUR TASK. Write an unsolicited letter or memo proposal to your program chair or business division dean to request one-time funding to cover the costs associated with this event. Identify your need or problem, provide the details of the event, mention the ways this event wdl benefit the attendees, support your claims with evidence, and provide a budget. Think ahead about costs associated with printing, appreciation gifts for the presenters, food and beverage needs, and other miscellaneous expenses.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
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Unsolicited Proposal: Requesting Funding for Your Campus Business Club.
Professional associations often have student-organized chapters on college campuses.
Let’s say you are a member of a campus business club, such as the Society for the Advancement of Management (SAM), the American Marketing Association (AMA). the American Management Association (AMA). the Accounting Society (AS). the International Association of Administrative Professionals (IAAP), or the Association of Information Technology Professionals (AITP). Your club or association has managed its finances well, and therefore. it is able to fund monthly activities. However, membership dues are insufficient to cover any extras. You see the need for a special one-time seminar with a panel of experts or a keynote speaker that would benefit many business students. For example, you see value In inviting a panel of recruiters to come and discuss current job requirements and hiring processes. You must now request funding for this event.
YOUR TASK. Write an unsolicited letter or memo proposal to your program chair or business division dean to request one-time funding to cover the costs associated with this event. Identify your need or problem, provide the details of the event, mention the ways this event wdl benefit the attendees, support your claims with evidence, and provide a budget. Think ahead about costs associated with printing, appreciation gifts for the presenters, food and beverage needs, and other miscellaneous expenses.

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