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Foundations of Business - Standalo...

4th Edition
William M. Pride + 2 others
ISBN: 9781285193946

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BuyFindarrow_forward

Foundations of Business - Standalo...

4th Edition
William M. Pride + 2 others
ISBN: 9781285193946
Textbook Problem

How can technology help to build long-term customer relationships?

Summary Introduction

To determine: The ways in which technology help to build long-term customer relationships.

Introduction: Customer is any individual or group who may have curiosity for purchasing, or has purchased goods or services from an organization. Every time while paying a bill or purchasing something from a store an individual is considered as their consumer.

Explanation

The ways in which technology help to build long-term customer relationships are as follows:

  • To formulate long term customer relationships, marketers are progressively swinging to marketing exploration and data innovation.
  • Customer relationships management (CRM) spotlights on utilizing data about consumers to make marketing strategies that create and maintain attractive consumer relationships.
  • By expanding consumer relationships after some time, businesses attempt to hold and increment long term benefit through client dedication.

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