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Foundations of Business - Standalo...

4th Edition
William M. Pride + 2 others
ISBN: 9781285193946

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BuyFindarrow_forward

Foundations of Business - Standalo...

4th Edition
William M. Pride + 2 others
ISBN: 9781285193946
Textbook Problem

How is a marketing-oriented firm different from a production-oriented firm or a sales-oriented firm?

Summary Introduction

To determine: The ways in which marketing-oriented firm dissimilar from a production-oriented firm or a sales-oriented firm.

Introduction: Marketing strategy is the systematic preparation figured especially to achieve the marketing goals of the business. It gives a proposal to accomplishing these marketing objectives. It is the element of a marketing plan.

Explanation

The ways in which marketing-oriented firm different from a production-oriented firm or a sales-oriented firm are as follows:

  • A marketing-oriented firm focuses its endeavors on selling products and services that address consumer' requirement...

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