Research Methods for the Behavioral Sciences (MindTap Course List)
5th Edition
ISBN: 9781305104136
Author: Frederick J Gravetter, Lori-Ann B. Forzano
Publisher: Wadsworth Publishing
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Chapter 12.4, Problem 5LO
To determine
To describe:
Strength and weaknesses of
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The manager Concerned about her current customer base, manager Andersen started to think of factors that might affect the attractiveness of an auditing firm. Of course, the service quality provided and the fees charged by the auditor seem two important factors. Next, she decides that the reputation of the auditing firm also needs to be included in the framework as an independent variable. As illustrated by the dramatic effects of recent auditing scandals, reputation seems especially important for large auditors (i.e., auditing firms that are large in size). Finally, manager Andersen also thinks that the proximity of the auditing firm to the customer is another variable to be included as an independent variable. Proximity very likely affects the possibility for the client to personally meet with the auditors on a regular basis and she knows from her own contact with customers that they perceive personal interactions as quite important.
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Chapter 12 Solutions
Research Methods for the Behavioral Sciences (MindTap Course List)
Ch. 12.1 - Define the goal or purpose of the correlational...Ch. 12.2 - Prob. 2LOCh. 12.2 - Identify the statistical procedure used to...Ch. 12.3 - Describe how correlations are used for prediction,...Ch. 12.4 - Prob. 5LOCh. 12 - In addition to the key words, you should also be...Ch. 12 - Explain how the purpose of a correctional study...Ch. 12 - Each of the following studies examines the...Ch. 12 - Describe the pattern that would appear in a...Ch. 12 - Suppose that there is a negative relationship...
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- create a scenario that includes an independent and dependent variable as well as a confound variable. What is the independent variable? How many levels are there for the independent variable? What is the dependent variable? What is the confound? How could this confound be fixed?arrow_forwardConcur Technologies, Inc., is a large expense-management company located in Redmond, Washington. The Wall Street Journal asked Concur to examine the data from 8.3 million expense reports to provide insights regarding business travel expenses. Their analysis of the data showed that New York was the most expensive city, with an average daily hotel room rate of $198 and an average amount spent on entertainment, including group meals and tickets for shows, sports, and other events, of $172. In comparison, the U.S. averages for these two categories were $89 for the room rate and $99 for entertainment. The table in the Excel Online file below shows the average daily hotel room rate and the amount spent on entertainment for a random sample of 9 of the 25 most visited U.S. cities (The Wall Street Journal, August 18, 2011). Construct a spreadsheet to answer the following questions. City Hotel Room Rate ($) Entertainment ($) Boston 145 163 Denver 97 105 Nashville 93 101 New Orleans…arrow_forwardIn a three-page review of the topic, the contrasts between characteristics and variables should be presented.arrow_forward
- What is the dependent variable, constant, independent variable, and control group? Do bigger dogs will have more puppies than smaller dogs?arrow_forwardWhat is meant by strategic mapping, and why is this technique especially useful in healthcare strategic planning?arrow_forwardIt describes a scenario in which a math teacher named Matt allows his students to use a 1-page reference sheet during exams, and compares the effectiveness of this method to a colleague's method of providing a pre-made reference sheet for students.arrow_forward
- ncur Technologies, Inc., is a large expense-management company located inRedmond, Washington. The Wall street Journal asked Concur to examine the datafrom 8.3 million expense reports to provide insights regarding business travelexpenses. Their analysis of the data showed that New York was the most expensivecity, with an average daily hotel room rate of $198 and an average amount spent onentertainment, including group meals and tickets for shows, sports, and other events,of $172. In comparison, the U.S. averages for these two categories were $89 for theroom rate and $99 for entertainment. The following table shows the average dailyhotel room rate and the amount spent on entertainment for a random sample of 9 ofthe 25 most visited U.S. cities (The Wall street Journal, August 18, 2011).CityRoom Rate($)Entertainment($)Boston 148 161Denver 96 105Nashville 91 101New Orleans 110 142Phoenix 90 100San Diego 102 120San Francisco 136 167San Jose 90 140Tampa 82 98a. Develop a scatter diagram for…arrow_forwardRebecca Chory, Ph.D., now an associate professor of communication at West Virginia University, began studying the effect of such portrayals on patients' attitudes toward physicians. Using a survey of 300 undergraduate students, she compared perceptions of physicians in 1992—the end of the era when physicians were shown as all-knowing, wise father figures—with those in 1999, when shows such as ER and Chicago Hope (1994–2000) were continuing the transformation to showing the private side and lives of physicians, including vivid demonstrations of their weaknesses and insecurities. Dr. Chory found that, regardless of the respondents' personal experience with physicians, those who watched certain kinds of television had declining perceptions of physicians' composure and regard for others. Her results indicated that the more prime time physician shows that people watched in which physicians were the main characters, the more uncaring, cold, and unfriendly the respondents thought physicians…arrow_forwardRebecca Chory, Ph.D., now an associate professor of communication at West Virginia University, began studying the effect of such portrayals on patients' attitudes toward physicians. Using a survey of 300 undergraduate students, she compared perceptions of physicians in 1992—the end of the era when physicians were shown as all-knowing, wise father figures—with those in 1999, when shows such as ER and Chicago Hope (1994–2000) were continuing the transformation to showing the private side and lives of physicians, including vivid demonstrations of their weaknesses and insecurities. Dr. Chory found that, regardless of the respondents' personal experience with physicians, those who watched certain kinds of television had declining perceptions of physicians' composure and regard for others. Her results indicated that the more prime time physician shows that people watched in which physicians were the main characters, the more uncaring, cold, and unfriendly the respondents thought physicians…arrow_forward
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