EBK INTERNATIONAL ACCOUNTING
EBK INTERNATIONAL ACCOUNTING
4th Edition
ISBN: 8220100342400
Author: Doupnik
Publisher: MCG
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Chapter 13, Problem 1Q
To determine

State the internal factors that influence strategy formulation within an MNC.

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Strategy Formulation:

The word strategy is defined as a long term planning. Strategy formulation can be defined as a process of selecting the best and suitable course of action in order to meet the company’s goals and objectives.

The aim of strategy formulation may differ from one MNC to another. It is useful for an MNC to get ahead from their competitor and for their sustainable development in the market.

There are various internal factors that can influence the formulation of strategy within the MNC. Some of the major factors are as mentioned below:

  • Technology, know-how.
  • Marketing and distribution skills.
  • Manufacturing aspects.
  • Cultural problems.

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