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Foundations of Business - Standalo...

4th Edition
William M. Pride + 2 others
ISBN: 9781285193946

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BuyFindarrow_forward

Foundations of Business - Standalo...

4th Edition
William M. Pride + 2 others
ISBN: 9781285193946
Textbook Problem

What is publicity, and why do organizations use it?

Summary Introduction

To determine: The meaning of publicity and the ways organizations use it.

Introduction: Publicity is the action of expanding the mindfulness about a man, item or benefit and to catch the eye of the group is known as publicity. It is an approach to extend an organization before the prospective customer.

Explanation

Publicity is communication in news story shape around a business, items, or both.

The ways organizations use publicity is as follows:

Publicity is transmitted through a mass mediu...

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