Survey of Accounting (Accounting I)

8th Edition
Carl Warren
ISBN: 9781305961883



Survey of Accounting (Accounting I)

8th Edition
Carl Warren
ISBN: 9781305961883
Textbook Problem

Evaluating divisional performance
The three divisions of Dixie Foods are Cereal, Produce, and Snacks. The divisions are structured as investment centers. The following responsibility reports were prepared for the three divisions for the prior year

Can you identify opportunities for improving Dixie Foods' financial performance?

To determine

Concept Introduction:

Return on investment (ROI):

Return on investment is a profitability ratio that represents the percentage return on the investment made. It is calculated by dividing the Net Income by the Average total assets. The formulas to calculate the ROI are as follows:

  ROI = Operating IncomeAverage total assets 

  ROI (Expanded)= Operating IncomeSales ×SalesAverage total assets


  ROI = Profit Margin Ratio ×Asset Turnover ratio

The suggestions for improvement of financial performance


Division which is making best use of invested assets is identified as follows:

    Cereal Produce Snacks
    Operating Income (A) $ 432,000 $ 960,000 $ 1,080,000
    Invested Assets (B) $ 4,500,000

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