Case summary:
Company A’s mobile phones have exceeded its primary identity as a computer firm. From the perspective of demand and supply, Company A launches are massive undertakings with cents of firms and thousands of workers involved in developing millions of people.
In the year 2015, the supply at last matches with the demand even as the buyers of smartphone who told that they have planned to purchase Company A’s mobile was maintained at a record level.
To discuss: The reason for Company A to worry on developing enough mobiles to meet the immediate demand.
Explanation of Solution
If the consumers were made to wait for months or weeks, few people might be impatient and switch to Company S or other mobile brand. Manufacturing a mobile is not a simple job, as it involves coordination of different components to be manufactured, designed, and shipped as well as shaping the wireless service contracts.
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Chapter 2 Solutions
Business in Action (8th Edition)