Why might the use of the cash payback period for analyzing the financial performance of theatrical releases from a motion picture production studio is used over the net present value method?

Managerial Accounting
15th Edition
ISBN:9781337912020
Author:Carl Warren, Ph.d. Cma William B. Tayler
Publisher:Carl Warren, Ph.d. Cma William B. Tayler
Chapter12: Capital Investment Analysis
Section: Chapter Questions
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Why might the use of the cash payback period for analyzing the financial performance of theatrical releases from a motion picture production studio is used over the net present value method?

 

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