Contemporary Marketing
18th Edition
ISBN: 9780357033777
Author: Louis E. Boone, David L. Kurtz
Publisher: Cengage Learning
expand_more
expand_more
format_list_bulleted
Concept explainers
Question
Chapter 4.5, Problem 1LO
Summary Introduction
To identify: The 4 factors that influnce the success of e-commerce website.
The process of buying and selling of goods through online is known as e-commerce. It is also known as electronic commerce.
Expert Solution & Answer
Want to see the full answer?
Check out a sample textbook solution
Students have asked these similar questions
Critcally discuss the four main interactions of e-commerce. In your answer, provide examples of how Amazon will utilize the four interactions in their daily operations.
Explain how search engines and online directories are employed in e-commerce using three case studies.
Compare and contrast to discuss the ‘Brick and Mortar’ vs ‘Click’ e-commerce strategy to show the advantages and disadvantages of both strategies.
Chapter 4 Solutions
Contemporary Marketing
Knowledge Booster
Learn more about
Need a deep-dive on the concept behind this application? Look no further. Learn more about this topic, marketing and related others by exploring similar questions and additional content below.Similar questions
- What does the term "internet" mean? way e-commerce makes advantage of the internet consider several e-commerce business strategies as wellarrow_forwardassess the elements of site and mobile design and recommend the vital elements that should be considered as part of e-commerce implementationarrow_forwardDiscuss in an essay the key features of e-commerce that makes it different from any previous technologies.arrow_forward
- Identify the key elements of the technology infrastructure required to successfully implement e-commerce within an organization.arrow_forwardDiscuss five (5) key components an e-commerce system architecture, and give practical examples of how they are implemented in e-commerce applications?arrow_forwardDiscuss the five recent development of E-commerce?arrow_forward
- Give an example of how the basic components of an e-commerce system are implemented in e-commerce apps.arrow_forwardList and describe a variety of options for using the Internet to conduct e-commerce, including some of the decisions that must be made, the best business model to use, payment options, and the process of creating and launching a successful Web site.arrow_forwardWhat is the concepts of E-commerce?arrow_forward
- Discuss the advantages and disadvantages of outsourcing e-commerce website development specifically.arrow_forwardTo illustrate your understanding, identify the primary components of an e-commerce system and offer an example of how they are implemented in e-commerce applications.arrow_forwardDescribe the various types of e-commerce models, such and provide examples for eachmodelarrow_forward
arrow_back_ios
SEE MORE QUESTIONS
arrow_forward_ios
Recommended textbooks for you
- Contemporary MarketingMarketingISBN:9780357033777Author:Louis E. Boone, David L. KurtzPublisher:Cengage Learning
Contemporary Marketing
Marketing
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Cengage Learning