Contemporary Marketing (MindTap Course List)
Contemporary Marketing (MindTap Course List)
17th Edition
ISBN: 9781305075368
Author: Louis E. Boone, David L. Kurtz
Publisher: Cengage Learning
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Chapter 5, Problem 1ALR
Summary Introduction

To discuss: The five e-business categories.

E-business or electronic business is a subsidiary from related conditions as email and web based business. It suggests the direct of any business activity, either B2B or B2C on the Internet and moreover other electronic frameworks.

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Explanation of Solution

The five e-business categories are as follows:

  • Web contacts that permit for the assembly of statistic, item, and other data.
  • B2B or Business-to-Business exchanges
  • Web-based communication tools
  • Electronic Data Interchange or EDI
  • E-tailing

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