Fundamentals of Information Systems
Fundamentals of Information Systems
8th Edition
ISBN: 9781305082168
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
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Chapter 5, Problem 2CE
Program Plan Intro

Mention basic functionality that one would want in his/her organization's CRM system for it to help identify potential new customers and to support him/her in preparing and making presentations to these people.

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