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Cornerstones of Financial Accounti...

4th Edition
Jay Rich + 1 other
ISBN: 9781337690881

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Cornerstones of Financial Accounti...

4th Edition
Jay Rich + 1 other
ISBN: 9781337690881
Textbook Problem
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Research and Analysis Using the Annual Report

Obtain Whirlpool’s Fiscal 2016 10-K (filed Feb. 13, 2017) through the "Investor Relations" portion of its website (do a web search for Whirlpool investor relations). Once at the Investor Relations section of the website, look for "SEC Filings" under the "FINANCIAL INFORMATION" header. When you see the list of all the filings, either filter for the "Annual Filings" or search for "10-K." Another option is to go to www.sec.gov and click "Company Filings Search" under "Filings."

Required:

If the industry average for the gross profit margin is 32.55%, what sort of strategy do you think Whirlpool is pursuing?

To determine

Concept introduction:

Profitability ratios:

Sales is very important for any business and a company’s growth and its future is determined by the sales revenue it has generated. Therefore analysts measure the return the company is earning on sales through some ratios and these are called as profitability ratios. The three important profitability ratios are gross profit margin ratio, operating margin ratio and net profit margin ratio.

If the gross profit margin industry average is 32.55% then what sort of strategy is Whirlpool pursuing?

Explanation

The Gross profit margin value of Whirlpool has been taken from the Sec.gov website. From the 10K filing report for 2016 the gross profit margin is 17.8% whereas the industry average is 32.55%...

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