Essentials of Business Communication (MindTap Course List)
11th Edition
ISBN: 9781337386494
Author: Mary Ellen Guffey, Dana Loewy
Publisher: Cengage Learning
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Chapter 6, Problem 6.11AAC
Summary Introduction
To Determine:
A memo addressing the marketing staff members for the signature of Jenny Zhang.
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Introduction (100-150 words)
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Mr Brown is not doing well in his job. The problem began to appear shortly after Brown’s job was changed from a manual to a computer – based operation. He has tried hard but is just not doing well in learning to use the computer, and as a result is having difficulty meeting performance expectations. As a 55 year old employee over 30 years with the company, Brown is both popular and influential among his work peers. Along with his performance problems, you have noticed the appearance of some negative attitudes including a tendency for Brown to sometimes ’badmouth” the firm. As Brown’s manager, what option would you consider in terms of dealing with the issue of his retention in the job and in the company? What would you do and Why? Use any management function that you think is suitable for the issue.
A memo is a business communication between colleagues or employers. You are an administrative assistant. Although specific employees were previously made aware of an upcoming technology training, your manager has finalized all plans for the training. The manager wants you to create a memo telling the 10 employees about the professional development opportunity. Inform them about what the training is for, who the presenter is, including a brief statement about his/her background, where the training will be held, including the date and time, whether or not parking is available, whether or not lunch and any refreshments will be served.
THE TASK: Re-write this letter, correctly understanding its purpose, by following the writing process and the 7 C’s, you have studied during the course. Please use the letter format. You can make necessary assumptions and delete/add information.
I am writing to inquire about your recent order for a custom wedding suit. You forgot to mention what color you want, and you failed to include your measurements. I would like to clear up this confusion quickly so that we will be able to provide you with the suit before the wedding. When, exactly, is the happy day?
I know you must be busy getting ready for the wedding, but if you can spare the time, you might want to stop by in person to pick out your suit, because we do offer an incredibly wide selection of fine wedding attire. At that time, you could also select an appropriate tie and shirt. I would also suggest that you choose clothing for your best man and ushers, assuming that you are having a large wedding. We are prepared to provide the…
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Essentials of Business Communication (MindTap Course List)
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- Part 1: Analyze (300 words) The first part of this assignment asks you to write a 300-word analysis of the attached email newsletter. There are no specific requirements for your analysis, but you might focus on any of the ideas we’ve discussed so far this semester, including: Which rhetorical strategies are at work? How is the newsletter formatted? How is the newsletter organized? Are there any stylistic concerns? Are there any spelling, punctuation, or grammatical errors? Does it make use of relevant graphical elements? What are its general strengths and weaknesses? Your analysis should be written in full sentences and paragraphs but there are no other formatting requirements. *Remember that there is an important difference between summary and analysis. Summary simply states what the newsletter contains (don’t do this!). Analysis, by contrast, works to explain how the newsletter is composed and how it is successful (or not) at delivering its message (do this!). Focus on…arrow_forwardPart 1: Analyze (300 words) The first part of this assignment asks you to write a 300-word analysis of the attached home page for Midland Tools (a Courtenay hardware store). While the home page notes that their new website is currently under construction, that has been the case for more than three years! There are no specific requirements for your analysis, but you might focus on any of the ideas we’ve discussed so far this semester, including: • Is AIDA used? • Is the writing concise? • Is the navigation simple? • Is the language appropriate? • Who is the intended audience? • What is the site’s primary purpose? • Does it use the platform effectively? • Which rhetorical strategies are at work? • Are parallelism, lists, and headings used? • What are its general strengths and weaknesses? *This is not a list of questions for you to answer, just a list of things you might focus on! DO NOT try to discuss all of these ideas in 300 words!* Your analysis should be written in full sentences and…arrow_forwardPICTURE/PHOTOGRAPH CRITIQUE ASSIGNMENT Critically analyse the photograph which is presented below in an effort to present to your instructor a three page write-up. Do not exceed the three page limit. The critique of the selected photograph should be presented in Standard English with the absence of grammatical or structural errors. Ensure that as you do your critique, you bring the photograph to life so that your instructor gets to fully understand what is occurring in the photograph. The critique of the Photograph should follow the rubric that is attached so that the highest grade can be gained/achieved. Please attach a copy of the rubric at the back of your completed assignment. The rubric and guidelines for the critique are attached here. Use the APA guidelines to type your assignment, if necessary. On a mother’s kneearrow_forward
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