Principles of Information Systems (MindTap Course List)
13th Edition
ISBN: 9781305971776
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
expand_more
expand_more
format_list_bulleted
Expert Solution & Answer
Chapter 7, Problem 15SAT
Program Description Answer
Mobile ad impressions are generally bought at a Cost Per Thousand (CPM), Cost Per Action (CPA) or “Cost Per Click” (CPC).
Hence, the correct answer is “Cost Per Click”.
Expert Solution & Answer
Trending nowThis is a popular solution!
Students have asked these similar questions
Identify an acceptable usage guideline that is fair to both students and instructors. Internet usage during school hours and breaks should be governed by rules that also govern the use of cellphones and social media.
How can persuasive technology be applied in the context of online advertising to increase click-through rates and conversions?
Because of the many problems associated with mobile technology, adoption is challenging. How much money can you save when compared to web-based services?"
Chapter 7 Solutions
Principles of Information Systems (MindTap Course List)
Ch. 7.1 - Prob. 1RQCh. 7.1 - Prob. 2RQCh. 7.1 - Prob. 1CTQCh. 7.1 - Prob. 2CTQCh. 7.2 - Prob. 1RQCh. 7.2 - Prob. 2RQCh. 7.2 - Prob. 1CTQCh. 7.2 - Prob. 2CTQCh. 7.3 - Prob. 1RQCh. 7.3 - Prob. 2RQ
Ch. 7.3 - Prob. 1CTQCh. 7.3 - Prob. 2CTQCh. 7.4 - Prob. 1RQCh. 7.4 - Prob. 2RQCh. 7.4 - Prob. 1CTQCh. 7.4 - Prob. 2CTQCh. 7.5 - Prob. 1RQCh. 7.5 - Prob. 2RQCh. 7.5 - Prob. 1CTQCh. 7.5 - Prob. 2CTQCh. 7 - Prob. 1SATCh. 7 - Prob. 2SATCh. 7 - Prob. 3SATCh. 7 - Prob. 4SATCh. 7 - Prob. 5SATCh. 7 - Prob. 6SATCh. 7 - Prob. 7SATCh. 7 - Prob. 8SATCh. 7 - Prob. 9SATCh. 7 - Prob. 10SATCh. 7 - Prob. 11SATCh. 7 - Prob. 12SATCh. 7 - Prob. 13SATCh. 7 - Prob. 14SATCh. 7 - Prob. 15SATCh. 7 - Prob. 16SATCh. 7 - Prob. 17SATCh. 7 - Prob. 1RQCh. 7 - Prob. 2RQCh. 7 - Prob. 3RQCh. 7 - Prob. 4RQCh. 7 - Prob. 5RQCh. 7 - Prob. 6RQCh. 7 - Prob. 7RQCh. 7 - Prob. 8RQCh. 7 - Prob. 9RQCh. 7 - Prob. 10RQCh. 7 - Prob. 11RQCh. 7 - Prob. 12RQCh. 7 - Prob. 13RQCh. 7 - Prob. 14RQCh. 7 - Prob. 15RQCh. 7 - Prob. 16RQCh. 7 - Prob. 17RQCh. 7 - Prob. 18RQCh. 7 - Prob. 1DQCh. 7 - Prob. 2DQCh. 7 - Prob. 3DQCh. 7 - Prob. 4DQCh. 7 - Prob. 5DQCh. 7 - Prob. 6DQCh. 7 - Prob. 7DQCh. 7 - Prob. 8DQCh. 7 - Prob. 9DQCh. 7 - Prob. 10DQCh. 7 - Prob. 11DQCh. 7 - Prob. 12DQCh. 7 - Prob. 2PSECh. 7 - Prob. 3PSECh. 7 - Prob. 1TACh. 7 - Prob. 2TACh. 7 - Prob. 3TACh. 7 - Prob. 2WECh. 7 - Prob. 1CECh. 7 - Prob. 2CECh. 7 - Prob. 3CECh. 7 - Prob. 1CTQ1Ch. 7 - Prob. 2CTQ1Ch. 7 - Prob. 3CTQ1Ch. 7 - Prob. 1CTQ2Ch. 7 - Prob. 2CTQ2Ch. 7 - Prob. 3CTQ2
Knowledge Booster
Similar questions
- Numerous challenges prevent the widespread use of mobile technologies. How much do you think you can save compared to other web-based services that accomplish the same thing?arrow_forwardInternet users may get two distinct types of services through apps. The distinguishing attribute of a service is what differentiates it from its rivals.arrow_forwardThe implementation of mobile technology faces a number of challenges. How much money can you save when compared to web-based services? "arrow_forward
- The use of mobile technology faces a number of challenges before it can become widespread. In comparison to web-based alternatives, how much money do you anticipate saving?arrow_forwardApplications provide two types of services to Internet users. What distinguishes one service from the others is its key feature:arrow_forwardPoster tagline about responsible user and competent producer of social mediaarrow_forward
- Applications offer two types of services to Internet users. The major characteristics that distinguish each of these services from the others are:arrow_forwardApplications provide Internet users with two different sorts of services. The primary features that set each of these services apart from the others are:arrow_forward
arrow_back_ios
arrow_forward_ios
Recommended textbooks for you
Principles of Information Systems (MindTap Course...Computer ScienceISBN:9781305971776Author:Ralph Stair, George ReynoldsPublisher:Cengage Learning
Principles of Information Systems (MindTap Course...Computer ScienceISBN:9781285867168Author:Ralph Stair, George ReynoldsPublisher:Cengage Learning
Principles of Information Systems (MindTap Course...
Computer Science
ISBN:9781305971776
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning
Principles of Information Systems (MindTap Course...
Computer Science
ISBN:9781285867168
Author:Ralph Stair, George Reynolds
Publisher:Cengage Learning