International Financial Management
14th Edition
ISBN: 9780357130698
Author: Madura
Publisher: Cengage
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What are the factors that make a person choose a bank? What are people looking for in abanking institution?
Explain as to why people prefer to keep their savings in a bank though there are other opportunities where return on investment is higher than bank deposits.
Your friend Binna has a money market mutual fund account, automatic deposit of her paycheck into an interest-bearing checking account at the company credit union, and a CD from the local branch of a bank that advertises "coast-to-coast" banking. What is the benefit of "mixing and matching" financial institutions and their services?
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