Principles of Information Systems (MindTap Course List)
Principles of Information Systems (MindTap Course List)
13th Edition
ISBN: 9781305971776
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
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Applications of CRM
Customer Relationship Management (CRM) is a software/ tool that helps a business to manage its relationship with its customers, clients, and vendors. In other words, CRM software assists businesses in improvising their relations with their customers thro…
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Chapter 7, Problem 2CTQ2
Program Plan Intro

M-commerce:

M-commerce is a method of buying and selling of products or goods through wireless devices like cellular telephone, Personal Digital Assistants (PDAs). Here, money and data transactions are done using wireless handled devices like mobile, laptop, tablet and many others.

Program Plan Intro

M-commerce:

M-commerce is a method of buying and selling of products or goods through wireless devices like cellular telephone, Personal Digital Assistants (PDAs). Here, money and data transactions are done using wireless handled devices like mobile, laptop, tablet and many others.

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1. Firms can base m-commerce systems on commercially available software, as MobiKash did here. Alternatively, they can write their own software. List three pros and cons of each approach. Do you think MobiKash made the right choice? 2. What challenges does a company like MobiKash face when they try to penetrate different national markets in developing countries? Why might Kenya be a good choice for the launch of m-commerce operations in Africa? 3. Contrast your m-commerce needs with those of a typical rural African. Would you find the MobiKash offering attractive in full, in part (which parts?), or not at all?
What are the eight key components of an effective business model? Would you say that Amazon and eBay are direct or indirect competitors? (You may have to visit the websites or apps to answer.) Describe the five primary revenue models used by e-commerce firms.
what are some of the technical advanteges that a firm can benenfit from selling their products on Amazon versus selling on their own e-commerce web site?

Chapter 7 Solutions

Principles of Information Systems (MindTap Course List)

Ch. 7.1 - Prob. 1RQCh. 7.1 - Prob. 2RQCh. 7.1 - Prob. 1CTQCh. 7.1 - Prob. 2CTQCh. 7.2 - Prob. 1RQCh. 7.2 - Prob. 2RQCh. 7.2 - Prob. 1CTQCh. 7.2 - Prob. 2CTQCh. 7.3 - Prob. 1RQCh. 7.3 - Prob. 2RQ
Ch. 7.3 - Prob. 1CTQCh. 7.3 - Prob. 2CTQCh. 7.4 - Prob. 1RQCh. 7.4 - Prob. 2RQCh. 7.4 - Prob. 1CTQCh. 7.4 - Prob. 2CTQCh. 7.5 - Prob. 1RQCh. 7.5 - Prob. 2RQCh. 7.5 - Prob. 1CTQCh. 7.5 - Prob. 2CTQCh. 7 - Prob. 1SATCh. 7 - Prob. 2SATCh. 7 - Prob. 3SATCh. 7 - Prob. 4SATCh. 7 - Prob. 5SATCh. 7 - Prob. 6SATCh. 7 - Prob. 7SATCh. 7 - Prob. 8SATCh. 7 - Prob. 9SATCh. 7 - Prob. 10SATCh. 7 - Prob. 11SATCh. 7 - Prob. 12SATCh. 7 - Prob. 13SATCh. 7 - Prob. 14SATCh. 7 - Prob. 15SATCh. 7 - Prob. 16SATCh. 7 - Prob. 17SATCh. 7 - Prob. 1RQCh. 7 - Prob. 2RQCh. 7 - Prob. 3RQCh. 7 - Prob. 4RQCh. 7 - Prob. 5RQCh. 7 - Prob. 6RQCh. 7 - Prob. 7RQCh. 7 - Prob. 8RQCh. 7 - Prob. 9RQCh. 7 - Prob. 10RQCh. 7 - Prob. 11RQCh. 7 - Prob. 12RQCh. 7 - Prob. 13RQCh. 7 - Prob. 14RQCh. 7 - Prob. 15RQCh. 7 - Prob. 16RQCh. 7 - Prob. 17RQCh. 7 - Prob. 18RQCh. 7 - Prob. 1DQCh. 7 - Prob. 2DQCh. 7 - Prob. 3DQCh. 7 - Prob. 4DQCh. 7 - Prob. 5DQCh. 7 - Prob. 6DQCh. 7 - Prob. 7DQCh. 7 - Prob. 8DQCh. 7 - Prob. 9DQCh. 7 - Prob. 10DQCh. 7 - Prob. 11DQCh. 7 - Prob. 12DQCh. 7 - Prob. 2PSECh. 7 - Prob. 3PSECh. 7 - Prob. 1TACh. 7 - Prob. 2TACh. 7 - Prob. 3TACh. 7 - Prob. 2WECh. 7 - Prob. 1CECh. 7 - Prob. 2CECh. 7 - Prob. 3CECh. 7 - Prob. 1CTQ1Ch. 7 - Prob. 2CTQ1Ch. 7 - Prob. 3CTQ1Ch. 7 - Prob. 1CTQ2Ch. 7 - Prob. 2CTQ2Ch. 7 - Prob. 3CTQ2
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