Principles of Information Systems (MindTap Course List)
12th Edition
ISBN: 9781285867168
Author: Ralph Stair, George Reynolds
Publisher: Cengage Learning
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Question
Chapter 9, Problem 2DQ
Program Plan Intro
Customer Relationship Management (CRM):
A system that helps a company which manage all aspects of customer encounters, including marketing, sales, distribution, accounting and customer service.
- The objective of CRM is to recognize and anticipate the requirements of present and potential customers to rise customer holding and reliability while enhancing the technique that products and services are retailed.
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Chapter 9 Solutions
Principles of Information Systems (MindTap Course List)
Ch. 9.5 - Prob. 1DQCh. 9.5 - Prob. 2DQCh. 9.5 - Prob. 1CTQCh. 9.5 - Prob. 2CTQCh. 9.6 - Prob. 1DQCh. 9.6 - Prob. 2DQCh. 9.6 - Prob. 1CTQCh. 9.6 - Prob. 2CTQCh. 9 - Prob. 1SATCh. 9 - Prob. 2SAT
Ch. 9 - Prob. 3SATCh. 9 - Prob. 4SATCh. 9 - Prob. 5SATCh. 9 - Prob. 6SATCh. 9 - Prob. 7SATCh. 9 - Prob. 8SATCh. 9 - Prob. 9SATCh. 9 - Prob. 10SATCh. 9 - Prob. 11SATCh. 9 - Prob. 12SATCh. 9 - Prob. 13SATCh. 9 - Prob. 14SATCh. 9 - Many multinational companies roll out standard IS...Ch. 9 - Prob. 1RQCh. 9 - Prob. 2RQCh. 9 - Prob. 3RQCh. 9 - Prob. 4RQCh. 9 - Prob. 5RQCh. 9 - Prob. 6RQCh. 9 - Prob. 7RQCh. 9 - Prob. 8RQCh. 9 - Prob. 9RQCh. 9 - Prob. 10RQCh. 9 - Prob. 11RQCh. 9 - What is source data automation? What benefits can...Ch. 9 - Prob. 1DQCh. 9 - Prob. 2DQCh. 9 - Prob. 3DQCh. 9 - Prob. 4DQCh. 9 - Prob. 5DQCh. 9 - Prob. 6DQCh. 9 - You are a member of the engineering organization...Ch. 9 - Prob. 8DQCh. 9 - Prob. 9DQCh. 9 - Prob. 1WECh. 9 - Prob. 2WECh. 9 - Prob. 1DQ1Ch. 9 - Prob. 2DQ1Ch. 9 - Prob. 1CTQ1Ch. 9 - Prob. 2CTQ1Ch. 9 - Prob. 1DQ2Ch. 9 - Prob. 2DQ2Ch. 9 - Prob. 1CTQ2Ch. 9 - Prob. 2CTQ2Ch. 9 - Prob. 1DQ3Ch. 9 - Prob. 2DQ3Ch. 9 - Prob. 1CTQ3Ch. 9 - Prob. 2CTQ3
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