SWOT Analysis SWOT Analysis is a useful technique for understanding your Strengths and Weaknesses, and for identifying both the Opportunities open to you and the Threats you face. Used in a business context, it helps you carve a sustainable niche in your market. Used in a personal context Add to My Personal Learning Plan, it helps you develop your career in a way that takes best advantage of your talents, abilities and opportunities. Business SWOT Analysis What makes SWOT particularly powerful
Rangkuti (2005) stated that SWOT analysis is one method to describe and make a judgment the real situation, project or business concept is based on internal factors (inside) and external factors (outside) which are Strengths, Weakness, Opportunities and Threats. Hill, T. & Westbrook, R. (1997) also stressed that SWOT only supported dissecting the company's situation to determine where the business was standing, rather no function solved the problem ultimately. An organization always works based
2.7 IMPORTANCE OF SWOT ANALYSIS: The first important part of a SWOT analysis is to improve the viability of an organization. SWOT identifies the risk which can arise from future threats coupled with the organization weakness. For example, a pharma company ABC has invested heavily in R& D of existing product where a new competitor is also entering with same product. Then company ABC has to decide whether it is strategically important to deal with external threat or improve the internal weakness.
1. SWOT analysis of 2 companies. A. SWOT analysis of AIRTEL : SWOT analysis of VODAFONE : Strength 1.One of the most popular cellular service provider in India 2.One of the largest Telecom operator in the world 3.Only Indian operator, with VSNL, that has an international submarine cable 4.High brand visibility 5.Strong advertising with ZooZoo concept 6.Tieup with international sports like FormulaOne Weakness 1.Price competition from BSNL and MTNL 2.Untapped Rural
Comparative and Ratio Analysis Introduction At the end of the financial or business year of all companies, the company management prepares and publishes their financial statements and makes them available for their shareholders and other stakeholders. This is done so that the shareholders and all other stakeholders are aware of the financial condition of the company and how it is operating in terms of financial and operational success. All these people require being aware of all this information
DCF analysis The value of a company today, based on how much money it’s going to make in the future Dividend discount model (DDM) Free cash flow to equity – determine the fair value of companies One must consider * Future sales growth, profit margins * Discount rate – depends on a risk-free interest rate 1. Forecast period & forecasting revenue growth * How far we should project cash flows * Excessive return period * One can guess based on the company’s competitive
SWOT Analysis http://www.businessballs.com/swotanalysisfreetemplate.htm SWOT Analysis is business model which is used for understanding and decision-making for all sorts of situations in business and organizations. SWOT is an acronym for Strengths, Weaknesses, Opportunities and Threats. SWOT analysis is often interpreted and used as a SWOT Analysis 2x2 Matrix, especially in business and marketing planning. SWOT model is normally used by managers to evaluate where they
Transactional Analysis Dr. Eric Berne, the originator of Transactional Analysis, has explained transaction is a unit of social intercourse. According to him, if two or more people encounter each other…sooner or later one of them will speak, or give some other indication of acknowledging the presence of the others. This is called transactional stimulus. Another person will then say or do something which is in some way related to stimulus, and that is called transactional response. What is transactional
Unit II Starbucks SWOT Analysis SWOT Analysis This SWOT analysis will provide a review of the internal and external environmental factors, strengths and weaknesses as well as any opportunities and threats that affect Starbucks. Strengths: • Starbucks is a highly recognized brand that ensures its competitive stance remains steady in the market with its label and logo emblazoned on all its products. This practice has led to brand awareness, an excellent reputation, and high customer following
According to What is SWOT Anlysis (2011), SWOT analysis is an analysis used to identify the internal factors (strengths and weaknesses) of the company as well as external factors (opportunities and threats) of the company. Strength The supports from the Malaysia's government for tourism industry become one of the powerful strength for this industry. According to Hamzah (2008), tourism industry gives second highest contributor after Manufacturing industry. According to Asia-Web.com (2012), Langkawi