Abu Bakr

Introduction The people of Ancient Ghana were known as Soninke. The Soninke were the subgroup of Mande-speaking ethnic group. Ancient Ghana was one of Africa’s hot spots for trading. This trade growth lead to them to be one of the greatest empires in Africa. Location plays a key point to why they were extremely successful, they were placed south of the Saharan desert and northwest of the Niger River, quite a humid area. Ancient Ghana were the middle man to some other trading countries. One of their

Teaching Notes: Al Ain Dairy Prepared by Dr. Melodena Stephens Balakrishnan This case can be used to teach marketing strategy, retail management, branding, customer value, competitive analysis, and even international business strategy. A better understanding of the demographics and geography of UAE is required. The following websites are good places for students to get on overall understanding of the context. Information on UAE and its Strategic Priorities xan be found at the following websites:

Hub of the World Emirates is one of the fastest-growing and most profitable airlines in the world. Yet the secret of its success is largely unknown outside the Arab world. Donald N. Sull, Sumantra Ghoshal and Felipe Monteiro unveil some of the mystery that shrouds a national carrier that enjoys no state handouts – and treats its employees as a giant family. The ess than two decades after its foundation, Emirates placed the biggest order in civil aviation history, for $19 billion worth of

Intro Dubai is the largest city in the United Arab Emirates and quite possibly the most famous of all Arabian metropolises. This fame has arisen from the city’s great oil wealth; from the massive construction projects that have resulted - including the world’s tallest skyscraper and man-made islands; from the reputation for excess among Dubai’s young and wealthy; and from the large numbers of expats attracted to Dubai by the prospect of sharing in the city’s prosperity. But there’s more to Dubai

SUCCESSFUL STRATEGIC ALLIANCE AND CONTRIBUTING FACTORS JET-ETIHAD STRATEGIC ALLIANCE -SAYANTAN MITRA (231137) “It is very disappointing that the recently published ICRA downgrade is based on a historic delay in debt servicing, which occurred and was resolved in the previous financial year. Our recently published first quarter results show a positive trend in performance and that the airline’s three-year business plan is on track,” said the Jet Airways rejoinder in the first week of September when

Emirates Airlines History In 1985 Emirates Airlines was established by Dubai Government with just two aircrafts. Today Emirates has 83 aircrafts files to 78 destinations in 55 countries worldwide. It has a large number of cabin crews from 95 nationalities. It recently made an aircraft orders worth more than $ 26 billion for 45 Airbus A380, which makes the company the world's largest purchaser of Airbus's super-jumbo. (About Emirates) Emirates Airlines recently becomes one of the fastest growing

MARKETING MANAGEMENT GROUP ASSIGNMENT 1 CASE STUDY MARKETING EXCELLENCE EMIRATES Merketing Management 15th Edition Page : 81 CASE STUDY: EMIRATES 1. How has Emirates been able to build a strong brand in the competitive airlines industry worldwide? The success of Emirates can be attributed through a combination of marketing mix which emphasize on excellent customer service, product and equipment. In addition, Emirates is known for its commitment to the highest

PEST Analysis In order to cater for the target audience and the marketplace, the marketer will undertake a PEST analysis on that particular market place. Pest analysis is a simple yet beneficial study to undertake when for example a new product is being launched with specific needs and selling quality. PEST is an acronym, which stands for:  Political  Economic  Socio-cultural  Technology Political Monitoring the political legal environment means being alert to possible changes in legislation

How Subclass 457 visa has made working in Australia easy? Australia, a developed country with the world’s 12th largest economy is one of the wealthiest countries on the globe. It not only offers a quality life, health & education benefits, financial flexibility and political rights protection but also has always given scope to secure a great life and future. Besides its cosmopolitan cities, excellent infrastructure and healthcare facilities, Australia also offers huge career and employment opportunities

Major Touristy Things in Sao Paulo, Brazil Sao Paulo is the largest city in Brazil, a major country in South America and also the seventh largest metropolitan area in the world. Sao Paulo, often referred to as 'Sampa' is the biggest financial hub in the nation and is home to several foreign corporations and the second largest stock exchange in the Americas. This busy city with lots of skyscrapers is a main tourist destination in Brazil and is well known for museums, shopping, gastronomy, architecture