Aditya Birla Group

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    EXECUTIVE SUMMARY: This project is performed at ACC concrete ltd, Bangalore. The project focuses on studying the effect of brand image on ACC concrete mix. This project will show ACC concrete ltd an insight into the market and try to find the major factors expected by the consumer while purchasing concrete. In this project descriptive research have been used and observe how brand image of ACC has influenced people to purchase concrete products from this company. Concrete is a mixer of aggregate

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    Performance Appraisal

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    Specially Uploaded for ProjectsParadise.com PERFORMANCE APPRAISAL SYSTEM -1- Specially Uploaded for ProjectsParadise.com INDEX SR.NO 1. TOPIC MEASURING PERFORMANCE V/S ACTION PERFORMANCE APPRAISAL OBJECTIVES OF PERFORMANCE APPRAISAL PERFORMANCE APPRAISAL AND COMPETITIVE ADVANTAGE APPRAISAL PROCESS METHODS OF APPRAISAL MANAGEMENT BY BJECTIVES(MBO) LARSEN AND TOUBRO, HUMAN RESOURCE DEVELOPMENT— PERFORMANCE APPRAISAL SYSTEM ASSESSMENT CENTRES 360-DEGREE FEEDBACK APPRAISE THE PERFORMANCE

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    Retail Management

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    Introduction to Retail Retail comes from the French word retailler, which refers to "cutting off my hands, clip and divide" in terms of tailoring (1365). It first was recorded as a noun with the meaning of a "sale in small quantities" in 1433 (French). Its literal meaning for retail was to "cut off, shred, off my toes paring".[2] Like the French, the word retail in both Dutch and German (detailhandel and Einzelhandel respectively), also refers to the sale of small quantities of items. Retail consists

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    Hanson Production

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    The president of production at Hanson Productions, an off-Broadway production company, was faced with the same situation for every Broadway production: where to locate, how many seats, what to charge and how to promote and market the production. There are three separate venues, with three separate value propositions to the studio, case and audience. While bigger means more seats and more revenue for each show, there is a capacity percentage that must be factored in to the decision due to the increased

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    listed on the New York Stock Exchange (NYSE) under the symbol “HDB”. Times Bank Amalgamation In a milestone transaction in the Indian banking industry. Times Bank Limited (another new private sector bank promoted by Bennett, Coleman & Co./Times Group) was merged with HDFC Bank Ltd., on February 26-2000. As per the scheme of amalgamation approved by the shareholders of both banks and the Reserve Bank of India, shareholders of Times Bank received 1 share of HDFC Bank for every 5.75 shares of Times

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    Brand Building Blocks

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    BRAND BUILDING BLOCKS Building Strong Brands: Why Is It Hard? It is not easy to build brands in today 's environment. The brand builder who attempts to develop a strong brand is like a golfer playing on a course with heavy roughs, deep sand traps, sharp doglegs, and vast water barriers. It is difficult to score well in such conditions. Substantial pressures and barriers, both internal and external, can inhibit the brand builder. To be able to develop effective brand strategies, it is useful to

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