Chhatrapati Shivaji International Airport

Submitted By: Priyanka Bhardwaj(86) Anil Tiwari(98) Lovisha Sharma (76) JAGANNATH INTERNATIONAL MANAGEMENT SCHOOL KALKAJI,NEW DELHI Air India Limited (Hindi: एअर इंडिया) is the national flag carrier airline of India, flying a worldwide network of passenger and cargo services. Air India is state-owned, and administered as part of the National

Dibrugarh, Mangalore and Jaipur. In a short span of time Kingfisher Airline has carved a niche for itself. The airline offers several unique services to its customers. These include: personal valet at the airport to assist in baggage handling and boarding, accompanied with refreshments and music atthe airport, audio and video on-demand, with extra-wide personalizedscreens in the aircraft and three-course gourmet cuisine. Kingfisher is one of only 6 airlines in the world to have a 5star rating from Sky tax

accommodating sundry domestic and international airports. It is headquartered at the Indian Airlines House in Incipient Delhi. Air India has two major domestic hubs at India Gandhi International Airport and Chatrapati Shivaji International Airport and secondary hubs at Netaji Subhash Chandra Bose International Airport, Kolkata and Chennai International Airport. The airline formerly operated a hub at Frankfurt which was terminated on account of high costs. However, another international hub is being orchestrated

Strategy: 1) Sale and lease back Strategy: Indigo Airlines followed a unique sale and lease back strategy which is found to be very effective (Raja & Prabhakar, 2013). It is an agreement between the airline and the leasing company. The aircraft which is delivered from the manufacturer is immediately leased to a leasing company by the airline and again the same aircraft is taken back for lease for five years. At the end of five years the aircraft is permanently handed over to the leasing company.

fleet of Airbus & Boeing aircraft. It is the first to provide commercial airline services that became a public listed company after World War II. Founded by J.R.D. Tata as Tata Airlines, it then became Air-India and spread its wings as Air-India International Limited.

routes is limited compared to their competitors • Their services can be copied by their competitors • They have to explore the international borders 3.1.3. Opportunities • Indigo has a good opportunity to enter the aircargo market. • Indigo can increase the frequency of the domestic flights due to its brand reputation • Indigo has a high opportunity to fly in an international level 3.1.4.

INTRODUCTION Aviation Industry plays an important role in the economic growth of anation. It not only promotes international trade but also provides an effective and fastest means of transportation across the globe. Today, in the world of globalization and cut throat competition the value of time has become more precious. The history of Indian Aviation industry lies back in the year 1912.The first domestic flight was taken between Delhi and Karachi by the Indian State Air Services. Tata Airlines

January 1995 to jet airways. Jet air was owned by Naresh Goyal, which is used as sales and marketing for foreign airlines in India – So the CEO of launched Jet Airways as a full-service scheduled airline to compete against other Indian Airlines. International operations of Jet began from Chennai to Colombo in March 2004. The company has 80% of its

class- “Kingfisher Class”.  It started its international operations on 3 September 2008 by connecting Bangalore with London.  Its head office is Kingfisher House in Vile Parle (East), Mumbai.  Kingfisher Airlines is one of the seven airlines to be ranked as a 5-star airline by the independent research consultancy firm Skytrax  Kingfisher operates more than 375 daily flights to 71 destinations, with regional and long-haul international services Vision Statement: “The Kingfisher

SUCCESSFUL STRATEGIC ALLIANCE AND CONTRIBUTING FACTORS JET-ETIHAD STRATEGIC ALLIANCE -SAYANTAN MITRA (231137) “It is very disappointing that the recently published ICRA downgrade is based on a historic delay in debt servicing, which occurred and was resolved in the previous financial year. Our recently published first quarter results show a positive trend in performance and that the airline’s three-year business plan is on track,” said the Jet Airways rejoinder in the first week of September when