Cruise line

1. Executive summary Even though Carnival Cruise Lines’ present is looking positive, there are still some opportunities and challenges. Over the past two years Carnival Cruise Lines has captured transactional data about its customers but to date has not taken advantage of it to create value. And the data also reflect the Carnival relationship with travel agency. Carnival’s reservations office only can get roughly information from travel agency booking. And 85% booking from travel agency with 10%

FACTS: • The Cruise vacationing and Carnival Cruise Lines was one of the fast growing group of North America in travel sector. • Carnival Cruise Lines had a momentous change from 1970 to 2004, where it went up to more than 10 million from 500,000 passengers. • Carnival Cruise Lines achieved a $1billion stock in 2004 and an increase in the price of per share value despite of the stagnant North American Economy. • Almost one-fourth of the vacation market business is done by the Cruise lines. • Carnival

Introduction Carnival Cruise Line was found in the United States by Ted Arison in 1972, it is based in Miami, Florida. Now it is one of the nine cruise ships that own 21.1 % of the worldwide market share. The main control of the Carnival Cruise line is located in Doral, Florida. This cruise line is relatively inexpensive and popular for a Las Vegas-style decoration and entertainment. Carnival Company became one of the largest ships in the world in 1996. In 2001, Robert Dickinson participated in

on is the travel and cruise ship industry. The cruise industry is associated with the travel and leisure industry. In the last few years the cruise industry has grown steam, and has become a great way for vacationers to travel. Spending grew over the years from 9.4 billion to 14.7 billion starting in 2000 continuing today. The cruise industry has been able to provide countless jobs to many different people during the last few years due to its growth. Over the years the cruise industry has seen remarkable

need to send them to u Company Background Combining the best of Walt Disney World with brand new cruise ships, the Disney cruise line creates a combination of the romance of yesteryear with all the comforts of today. Launched in July 1998, the Disney Cruise Line has managed to sustain and create that 'magical experience' that Walt Disney customers have grown to expect and wish for. The Disney Cruise Line currently consists of two vessels, the Disney Magic, and the Disney Wonder that sail throughout

Carnival Cruise Lines is the largest cruise company in North America and carries more than 60,000 passengers a week. The Carnival experience is the standard against what past cruisers judge their later cruise experiences. Carnival has captured the "fun" psychographic and has a strong reputation for an enjoyable, relaxed cruise. Furthermore, Carnival has a strong market expansion strategy for selling the mass-market cruise category and first-time cruisers. They have a clear vision and knowledge about

Another corporation that turned into a learning organization is Carnival Cruise Lines, after the Costa Concordia accident. There are several mistakes that occurred in succession to cause the events to unfold as they did. The captain’s first decision was to get close to the shore of Giglio as a “salute” to the island, something that he had successfully accomplished several times. This would have been another successful salute, but the Costa Concordia was moving too fast for getting so close to

On November 8, 2010 fire broke out in the aft engine room of Carnival Cruise Line, which was sailing 200 miles south of coast of San Diego. This incident created panic and chaos in the Ship for three days and unfolded a series of miscommunications. Thus, leading to social media sensation putting the Company’s reputation at stake. The accident lead to lot of distress among the passengers, cabin members, its stakeholders, family and friends of passengers and the company itself. However, a close scrutiny

Inside Royal Caribbean Cruise Lines Page 1 Royal Caribbean is a $4 billion company that began in 1969 in Norway. It’s the second largest cruise line on the market behind Carnival that makes up 27% of the world’s cruise market. Edwin Stephan and Arne Wilhemsen merged their ideas together to present cruises to the Caribbean for wealthy people living in Florida. Three Norwegian shipping companies established Royal Caribbean Cruise Line: Anders Wilhemsen and

Carnival Cruise Lines is arguably the world’s most popular cruise line on the basis of the number of guests served per annum. The company was founded by Ted Arison in 1972 and is one of the nine brands of cruise ships owned and operated in the US and the Caribbean by the Carnival Corporation & Plc. The company has a fleet that account for close to 21.1% of the global share of luxury fleet vessels (Cruise Market Watch, 2015). The company was a pioneer of the concept of shorter and affordable cruises