Douglas DC-8

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    Brownsville and Houston Texas. They also moved to expand their fleet by adding 7 DC-2 aircraft to their inventory. With the new and improved aircraft also came another first for Braniff. In 1937 the company chose their first flight attendants or “Hostesses” as they were then called. Braniff continued to expand through mergers and route expansions to include South America and Mexico by 1947. They added now iconic planes such as the DC-3 and

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    Delta Airlines: Past Present and Future Delta Airlines have transformed over the decades. They started out as a crop dusting company, blossomed into an airline company, fought litigations, went bankrupt, then resurrected it and merged with Northwest Airlines to become one of the biggest airline companies in the world. Their aircraft, operations, and cities and countries that they service have transformed and blossomed as well. In 1924, Huff Daland Dusters, Incorporated as a crop dusting company

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    On Dec. 17, 1903, brothers Orville and Wilbur Wright spent over four years of constant research and design efforts beginning with a 120 foot, 12-second flight in Kitty Hawk, N.C. This was the very first flight in a heavier than air machine. Up till then people had only ever flown in balloons and gliders. Leon Delagrange was the first passenger to fly in a plane, he flew with French pilot Henri Farman from a meadow outside of Paris in 1908. Later that year Charles Furnas was the first American passenger

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    Trend Line The trend line is a indicator that gives an idea about long-run performance of an industry. Key trend area to look into in terms of the airline industry is cost. The airline industry is very sensitive to cost such as fuel, labor, and borrowing costs. Fuel prices tend to fluctuate on a monthly basis. It is very important to pay close attention to these costs. Trend line such as seating space is important in the airline industry; travellers strive for convenience at all times. These days

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    type required, including fuel and labor costs, routes (maintenance facility location) demand for travel, airport administration, and fare prices added in the equation. Currently Delta airlines has 724 aircraft ranging from small jet engine aircraft (DC-9) to Extended range Twin Engine Operating Performance Standards aircraft (Boeing and Airbus families) with an average age of 17.3 years (Table 1) (Aircraft Fleet, 2013). Aircraft fleets age overtime with areas of operations (cold verses humid, desert

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    Market and Industry. The airline industry is highly seasonal, to gain a comprehensive understanding of an effective acquisition, we will need to analyze American Airline’s key performance indicators that contribute to the financial health of the company. Our research has determined American Airline to be a perfect fit for our acquisition strategy. We will briefly illustrate the reasons why American Airlines is an excellent prospect for acquisition. The airline industry is a large industry that not

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    Southwest Airlines

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    This paper evaluates the key financial challenges facing organizations in Risk Management, Managing International Acquisitions, and Managing Working Capital simulations. Secondly, an evaluation of Southwest Airlines (SWA) management of working capital and the optimal financial strategies employed is presented. Also evaluated are the potential improvements in financial performance along with long-term and short-term strategies. Lastly, considered in this paper is whether a merger or acquisition

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    Weaknesses The airline industry is extremely competitive and there are constant struggles to maintain a low-cost fare that can compete with other companies such as JetBlue and Southwest. This has proven to detract from Delta’s success throughout the years due to continuous attempts at market strategy and low-fare subsidiaries. Delta had a bankruptcy scare in 2005 and made a filing with the U.S. bankruptcy court for Chapter 11 bankruptcy. The plan for Delta was to continue with its normal operations

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    Political-Legal Environment: Delta Airlines Delta Air lines is not immune to the political and legal structures that exist both domestically and globally. There are many factors that affect the political and legal structures for Delta in their domestic environment of the United States and also in the global environment of Europe. Teresa Cederholm in her article on MarketRealist.com states “The airline industry is widely impacted by regulations and restrictions related to international trade, tax

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    United Airlines

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    United Airlines Introduction United Airlines is an American key airline whose headquarters is based in Illinois Chicago. The United airline operates mainly in the United States and across other regions such as such as Japan and Guam. The airline handle and average of about 45,000 passengers on daily basis and employs over 88,000 individuals. SWOT ANALYSIS Swot analysis refers to the strength, weaknesses, opportunities and the threats that a business faces. Every company has its strengths, weaknesses

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